Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
London beauty & medspa businesses lose 60% of potential clients to poor web presence while competitors dominate Google Maps.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
London beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
Your Instagram followers aren't booking appointments online
London's 380,000+ SMBs spend an average of £4,200 monthly on digital marketing, yet beauty & medspa businesses remain heavily Instagram-dependent with almost zero SEO presence. This creates a massive gap: competitors are capturing 'near me' searches in Canary Wharf, Shoreditch and the City while you rely on walk-ins and referrals. A website built for conversion—not vanity—bridges that gap and scales your business beyond word-of-mouth.
The 3 places London beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong Instagram following (12k) but only 4–6 bookings per month from the website. Competitors ranked above them on Google Maps. No online booking system. High bounce rate (72%) because the site was outdated and didn't build trust.
Rebuilt website with before/after gallery, therapist bios, detailed treatment descriptions, and integrated Acuity Scheduling for frictionless online bookings
— Sarah M.
Clinic Director
Read the full case study →BEFORE → AFTER
Monthly booked appointments from website · BEFORE
4–6
Monthly booked appointments from website · AFTER
22
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 10 weeks, your website becomes a conversion machine. You'll rank for local 'near me' searches, attract qualified traffic from Google without relying on ads, and turn visitors into booked appointments. Most clients see 15–25 new organic leads within 3 months.
Competitive & Market Audit
We analyse how your top 5 London competitors rank on Google Maps, what keywords they own, and how their websites convert. We map the local search landscape across your service areas (Canary Wharf, Shoreditch, the City, etc.) to identify gaps you can exploit.
Strategy & Site Architecture
We build your conversion funnel from the ground up. This includes identifying your highest-value service pages, mapping customer journey touchpoints, designing trust-building elements (before/after galleries, testimonials, certifications), and planning local SEO structure for London postcodes.
Web Design & Development
We design and build a conversion-first website with integrated online booking, mobile-first design (70% of beauty searches happen on mobile), fast load times, and trust signals prominently featured. Local SEO is baked in: schema markup, Google Business Profile optimization, location-specific landing pages.
Launch & Local SEO Implementation
We launch your site, submit it to Google, and implement local citation building across London business directories. We optimize your Google Business Profile for local 'near me' searches and set up Google Analytics and Search Console to track performance in real time.
Conversion Optimization & Reporting
We monitor visitor behavior, A/B test headlines and CTAs, refine your booking flow, and provide monthly reports showing traffic sources, conversion rates, and cost per acquisition. Ongoing optimization ensures your site improves month-on-month.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a London beauty & medspa brand
The median beauty & medspa client after 6 months
A data-backed checklist of 26 conversion elements every beauty & medspa website must have to compete on Google and convert visitors into booked appointments.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results? We need clients now.
Realistic timeline: 6–8 weeks for the website to launch and 12–16 weeks to see meaningful organic traffic and bookings. However, your new site will start converting day one, and we implement quick-win strategies (Google Business Profile optimization, local citations) immediately to accelerate early results. If you need leads faster, we can layer paid search alongside organic efforts.
What if we already have a website? Do we need a full redesign?
Not necessarily. We audit first. If your site has structural SEO issues, poor conversion elements, or outdated technology, a rebuild is fastest. If it's mostly solid, we can do strategic updates: add booking integration, rebuild service pages for conversion, implement SEO, and fix technical issues. Most beauty & medspa sites we audit benefit from redesign because they were built for aesthetics, not conversion.
Will we rank for 'best medspa in London' or competitive keywords?
Ranking for ultra-competitive keywords like 'best medspa in London' takes 9–18 months for new sites and isn't guaranteed. Instead, we focus on local intent keywords where you can win faster: 'medspa in Shoreditch', 'facials in Canary Wharf', 'cosmetic treatments near Knightsbridge'—these have less competition and convert better because they're location-specific. You'll dominate your area within 6 months.
Does this include Google Ads or social media management?
No. Our service is website design, local SEO, and conversion optimization. We don't manage paid ads or social media. However, once your site is built and ranking, you can layer Google Ads or social campaigns on top for faster scaling. We'll provide recommendations and integrate analytics so you can measure what works.
How much will this cost us?
Web design + local SEO for a beauty or medspa business typically costs £4,500–£12,000 depending on complexity (single vs. multi-location, custom features, content production). Ongoing optimization and SEO management runs £800–£2,500/month. We'll provide a custom quote after auditing your current situation and competition. Most clients see ROI within 4–6 months from new bookings.
FREE · NO COMMITMENT · 48HR TURNAROUND