Built for Beauty & MedSpa Brands That Have Outgrown Their Last Web Design Agency.
Your Instagram followers aren't showing up at your door. A conversion-focused website with local SEO changes that. We've built 47 sites for beauty professionals in Frankfurt this year.
8 of our last 10 beauty & medspa clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Frankfurt beauty & medspa is a different game.
We’ve run Web Design here. We know what it takes.
78,000 Frankfurt beauty & medspa businesses competing for walk-ins online
Frankfurt's beauty & medspa sector is booming, yet most businesses treat their website as an afterthought—a static online brochure. Instagram dominates, but Google Maps and search results determine who gets the walk-in traffic. Competitors who rank on page one for 'medspa near me' and 'aesthetic treatments Frankfurt' capture the high-intent clients. Your website isn't just a digital storefront; it's your primary conversion engine when budgets are tight and referrals alone won't scale.
The 3 places Frankfurt beauty & medspa brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 beauty & medspa brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong referral business, but couldn't scale beyond word-of-mouth. Instagram had 2,100 followers but zero Google visibility. Competitors with basic websites ranked #1 for 'laser treatment Frankfurt' and 'botox Sachsenhausen.' Lost an estimated €18,000/quarter in untapped walk-in traffic.
Rebuilt website with local SEO foundation: schema markup for services, location, and reviews; optimized Google My Business with high-resolution treatment photos and weekly posts
— Dr. Sarah M.
Clinic Director
Read the full case study →BEFORE → AFTER
Monthly Qualified Leads (Local Search) · BEFORE
~2
Monthly Qualified Leads (Local Search) · AFTER
22
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, your website ranks on page one for 8–12 high-intent 'near me' searches in Frankfurt, converts visitors at 4.2%+ (vs. industry average 2.1%), and generates 15–25 qualified booking inquiries per month without paid ads. You own your local search presence.
Discovery & Competitive Audit
We dive into your business, your service offerings, and your ideal client. Then we audit how your top 5 Frankfurt competitors rank for local search, what their sites convert at, and where you have the fastest win. This isn't generic—we map the local beauty & medspa landscape in your district (Innenstadt, Sachsenhausen, etc.).
Strategy & UX Design
We design your site architecture around conversion: homepage flows to service pages, service pages flow to booking. Every element—testimonials, before/after galleries, credentials, pricing transparency—is positioned to build trust and reduce friction. Mobile-first, because 73% of beauty searches happen on phones.
Build & Optimize for Local SEO
Development starts with performance and SEO at the core. We implement schema markup for local business, services, and reviews. We optimize page speed (critical for Google's ranking algorithm). We set up your Google My Business profile correctly—this alone wins you 30–40% more local visibility in Frankfurt.
Content & Social Proof Integration
We craft service descriptions that rank and convert. We integrate your client testimonials, before/after transformations, and credentials into the design. We build a blog content calendar focused on local intent ('best skin treatments in Frankfurt', 'medspa vs spa difference', etc.) to capture long-tail search traffic.
Launch, Training & Optimization
We go live, monitor performance daily, and refine. We train your team to update Google My Business, respond to reviews, and maintain content. Within 90 days, we measure conversion rate lift, local search rank improvements, and qualified lead volume—and adjust the strategy based on real data.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Frankfurt beauty & medspa brand
The median beauty & medspa client after 6 months
A data-backed checklist of the 23 elements that separate high-converting beauty & medspa websites from those stuck at 1–2% conversion rates. Based on analysis of 140+ sites in Frankfurt metro. See exactly what your competitors are doing right.
Median result across 12 beauty & medspa Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much will a website cost, and what's included?
Web design for beauty & medspa starts at €9,500 for a 5-page site (homepage, 3 service pages, about/contact). That includes design, development, basic SEO setup, and Google My Business optimization. If you add 6 months of ongoing SEO (content, local citations, technical optimization), the full investment is €14,500–€18,500. Most clients see positive ROI (attributed bookings > investment) by month 4–5.
How long will it take to rank on Google for 'near me' searches?
Local search rank improvements start in weeks 2–4 (Google My Business optimization + schema), but significant movement (top-3 rankings) typically happens by month 3–4 if your site has the right on-page SEO and content. We target 8–12 high-intent local keywords in your first 90 days. Results depend on competition intensity—Innenstadt is more competitive than outer districts, but achievable.
Will you help us with online booking and client management?
Yes. We integrate booking systems (Calendly, Acuity Scheduling, or custom) into your website so clients can reserve appointments 24/7. We also set up review management workflows and Google My Business posting systems so you can manage client communication from one dashboard. Training is included.
What if we already have a website? Can we improve it instead of rebuilding?
Depends. If your site is mobile-responsive, loads fast, and has basic SEO structure, a refresh (design update + SEO optimization) costs €4,500–€7,500. If it's outdated (non-mobile, slow, no schema), a rebuild is usually faster and cheaper in the long run. We'll audit your current site free and recommend the right path.
What's included in the 90-day optimization period after launch?
Post-launch, we monitor daily performance (analytics, rank tracking, conversion data), refine on-page elements (headlines, CTAs, trust signals), publish 2–4 SEO blog posts, build local citations, and optimize your Google My Business posting strategy. We send monthly reports showing traffic, leads, and conversion trends. You also get a final optimization roadmap for months 4–12.
FREE · NO COMMITMENT · 48HR TURNAROUND