Built for Real Estate Brands That Have Outgrown Their Last Social Media Agency.
While your competitors dominate search results, your social media sits silent. We change that with community-first content that converts.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
The Hague real estate is a different game.
We’ve run Social Media here. We know what it takes.
The Hague real estate agents lose deals to property portals daily
The Hague's real estate market is fragmented across Funda, Naborly, and dozens of portals—but they don't build relationships. Your buyers and sellers move through social media daily: Instagram, LinkedIn, and WhatsApp groups shape decisions. Yet most Hague-based agents treat social as an afterthought, posting sporadic listings instead of building trust. This creates a gap. Agencies that own their social narrative capture 3-5x more inbound leads than those relying solely on portals. The window is open: competition is still moderate, but rising fast.
The 3 places The Hague real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
After five years, the firm's growth had plateaued. Instagram had 300 followers across all agents combined. Funda was their primary lead source—but fees were rising and visibility was eroding. Management team wanted to own their audience and reduce portal dependency.
Launched unified brand Instagram account with consistent visual identity (neighbourhood photography, market insights, agent spotlights) + separate LinkedIn strategy for B2B investor prospecting
— Maria V.
Managing Director
Read the full case study →BEFORE → AFTER
Monthly qualified leads from social media · BEFORE
3–4 (sporadic, low quality)
Monthly qualified leads from social media · AFTER
28–32 (consistent, 40% conversion to viewings)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After six months, you own a predictable social media engine that generates 25–40% of your qualified leads organically, reduces your dependency on paid portals, and positions you as the trusted local expert in The Hague's real estate market. Your community becomes your moat.
Audit your current footprint
We analyse your existing social presence across Instagram, LinkedIn, and WhatsApp. We review your competitor's content, engagement rates, and audience composition. We identify which platforms matter most for your property type and client demographic in The Hague.
Design your content system
We build a repeatable monthly content calendar aligned with your sales cycle and The Hague's seasonal market rhythms (summer viewings, autumn investor interest, winter first-time buyers). Each piece serves a purpose: education, trust-building, or conversion.
Create and launch hero content
We produce your first wave of high-impact content: neighbourhood guides for Binnenstad and Beatrixkwartier, agent positioning videos, property showcase reels, and LinkedIn thought leadership on The Hague's market trends. Every piece is optimised for discovery and conversion.
Build and nurture your community
We launch and manage your content calendar. We respond to comments and messages within 2 hours. We identify and engage warm leads via DMs. We grow your audience with strategic follows and collaborations with local partners (architects, notaries, relocation services in The Hague).
Optimise for revenue impact
After 60 days of data, we refine. We identify which content themes drive views-to-viewings, which posts attract buyer vs. investor audiences, and which times/formats drive the highest-quality enquiries. We scale what works and pause what doesn't.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a The Hague real estate brand
The median real estate client after 6 months
A free, data-driven guide to the 7 content pillars that drive 40%+ of leads for top-performing brokers in The Hague. Includes monthly content calendar templates, caption frameworks, and competitor benchmarks.
Median result across 12 real estate Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from just hiring a social media manager?
A general social manager posts content. We engineer content systems that drive revenue. We understand real estate cycles, buyer psychology, The Hague's market dynamics, and the metrics that matter (views-to-viewings, not vanity likes). We also own the strategy—your manager executes it. Most real estate managers post listings; we build community and authority.
How long before we see leads?
First qualified enquiry typically arrives within 4–6 weeks (once content is live and audience is small but engaged). Consistent monthly lead flow usually stabilises by month 3. Full ROI breakeven is typically month 4–5, after which social becomes your cheapest lead channel.
What if we already have a social media presence but low engagement?
We audit what's there and usually find the same issues: inconsistent posting, generic captions, no clear buyer journey, and zero DM follow-up. We'll either revive your existing accounts (if brand is established) or start fresh on new accounts while archiving old ones. Either way, engagement lifts within 30 days.
Does this work for luxury properties or only standard residential?
Both. Strategy shifts by segment. Luxury and institutional buyers live on LinkedIn and private networks; we emphasise thought leadership and relationship-building. Residential buyers shop on Instagram and WhatsApp; we emphasise neighbourhood storytelling and community. We tailor to your client profile.
What if our team is already busy? Do we need to be involved?
Minimal involvement required from you. We handle content creation, scheduling, community management, and lead qualification. You just review and approve the monthly strategy, hand us property/market updates, and follow up on leads we send your way. Typical time commitment: 2–3 hours per month.
FREE · NO COMMITMENT · 48HR TURNAROUND