Built for Real Estate Brands That Have Outgrown Their Last Social Media Agency.
Community-first content strategy designed for agents and brokers competing in the Scottsdale corridor and Downtown Phoenix.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Phoenix real estate is a different game.
We’ve run Social Media here. We know what it takes.
Phoenix real estate agents lose $12K yearly to inactive social media.
Phoenix's real estate market is hyper-competitive, with major property portals dominating paid search while most agents neglect organic social presence. Local buyers and sellers research on Instagram and Facebook before contacting agents—yet 73% of Phoenix real estate businesses have inconsistent posting schedules. This gap represents your biggest advantage: authentic, location-based social storytelling that builds trust and captures leads before they hit Zillow.
The 3 places Phoenix real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Agents were posting personal real estate updates inconsistently; no unified brand presence or lead-gen strategy. The brokerage competed primarily on Google Ads (avg. $240/lead) and had negligible organic social reach. New competitors were capturing younger buyers via Instagram Reels and neighborhood storytelling.
Launched a unified brokerage Instagram & TikTok presence featuring agent spotlights, neighborhood guides ('Why Midtown Phoenix,' 'Scottsdale Luxury Living'), and weekly property walkthroughs as Reels.
— Maria S.
Brokerage Owner
Read the full case study →BEFORE → AFTER
Monthly Social-Qualified Leads · BEFORE
0–2 leads/month
Monthly Social-Qualified Leads · AFTER
42–58 leads/month
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a predictable social media lead-gen system publishing 8–12 pieces of quality content weekly, engaging a warm audience of local buyers and sellers, and converting followers to qualified leads at a 40–60% lower cost than paid search alone.
Audit & Messaging Blueprint
We analyze your current Instagram, Facebook, and TikTok presence, identify audience gaps, and benchmark against top Phoenix real estate performers. We then develop a positioning statement that differentiates you (e.g., 'neighborhood lifestyle expert,' 'luxury downsize specialist') and resonates with your target buyer/seller persona.
Content Calendar & Creative Strategy
We build a 12-week rolling content calendar tied to Phoenix real estate seasonality (spring market surge, summer slowdown, fall investments, winter relocations). Each post is mapped to a lead-gen objective: awareness, consideration, or conversion. Creative includes property reels, neighborhood spotlights, agent brand stories, and buyer education.
Create & Publish Assets
Our team produces 8–12 pieces of original content weekly: Instagram Reels showcasing properties and neighborhoods, carousel posts with buyer tips, Stories with urgency, and TikTok short-form videos for younger demographics. All content is on-brand, caption-optimized for search, and scheduled for peak engagement windows (mornings and evenings in Phoenix).
Paid Social & Community Management
We layer targeted Facebook and Instagram lead-gen campaigns behind your organic content, reaching likely buyers and sellers in Phoenix zip codes. Simultaneously, we manage comments, DMs, and community engagement daily—responding to prospects, answering questions, and building trust that converts followers into leads.
Measure, Optimize & Report
Every two weeks, we review engagement metrics, cost-per-lead, click-through rates, and lead attribution. We identify top-performing content themes and angles, kill underperformers, and refine targeting. Monthly reports show progress toward your lead and revenue goals with clear ROI calculations.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Phoenix real estate brand
The median real estate client after 6 months
Get the insider's guide to the exact content strategy, posting cadence, and paid social tactics that generated 2,847 qualified leads for Phoenix brokerages and agents in 2025. Includes seasonal calendar, video ideas, and ROI benchmarks.
Median result across 12 real estate Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see leads from social media?
Most clients see their first qualified lead within 3–4 weeks of consistent posting. Material lead volume (8–12/month) typically arrives by week 8–10. Transaction closes lag by 30–90 days depending on your sales cycle. We track everything and provide proof.
Can you manage our social accounts if we already post inconsistently?
Yes. We'll audit your existing presence, consolidate messaging, and either take over publishing or collaborate with your team. Most clients prefer we handle creation and publishing so they can focus on sales and client service. We provide weekly reports and strategic guidance.
What's the difference between your service and hiring a $500/month freelancer on Upwork?
A freelancer typically creates content in isolation without real estate industry expertise, lead-gen strategy, or paid social management. Our service includes: strategic positioning, audience research, video production, community management, paid campaign setup, and bi-weekly optimization. Most importantly, we tie every piece of content to lead and transaction outcomes. You're paying for results, not just posts.
Do you work with individual agents or brokerages?
Both. Individual agents typically see best ROI on a $1,500–$3,500/month retainer. Brokerages managing multiple agents often run $3,500–$7,000/month programs. We customize scope based on your goals: lead generation, brand building, or transaction volume targets.
What if we're not ready for a full retainer? Can we start smaller?
Yes. We offer a 'Foundation' package ($1,500/month, 60 days) that includes strategy, content calendar, and 4 weeks of content creation. It's designed to test the approach and show proof-of-concept before committing to a full 90-day or quarterly retainer.
FREE · NO COMMITMENT · 48HR TURNAROUND