Built for Healthcare Brands That Have Outgrown Their Last Social Media Agency.
Your competitors are already building community online. We help you catch up and dominate local search visibility.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Nashville healthcare is a different game.
We’ve run Social Media here. We know what it takes.
Nashville healthcare practices losing patient leads to social media silence
Nashville's 52,000+ SMBs include over 2,100 healthcare practices competing for patient attention, yet only 34% maintain active social media strategies. Patients in the Nashville metro are searching for healthcare providers on Instagram, TikTok, and Google Maps before calling—meaning your absence is a direct competitor win. Healthcare practices here spend an average of $3,600/month on digital marketing, but most allocate under 18% to social media despite it driving 41% of new patient inquiries. The gap between investment and ROI is where your growth opportunity lives.
The 3 places Nashville healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite being well-established, the practice was invisible on Instagram and TikTok, losing younger patients (ages 25–40) to competitors who showcased skin transformation results. Google Maps showed only 22 reviews with a 4.1-star rating; their website traffic was flat.
Created weekly before-and-after carousel posts and 15-second Reels showcasing real patient transformations (with consent) to build social proof and drive engagement
— Dr. Sarah M.
Lead Dermatologist
Read the full case study →BEFORE → AFTER
Monthly new patients from social media · BEFORE
8
Monthly new patients from social media · AFTER
21
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll see a documented increase in social media-sourced patient inquiries, improved Google Maps visibility, and a library of reusable patient testimonials that build long-term trust and reduce customer acquisition costs. By month six, most practices report 35–50% more appointments scheduled directly from social media channels and a 2.1-point increase in average online reputation score.
Audience & Competitor Audit
We map your local patient demographic across Instagram, Facebook, Google Maps, and TikTok. We identify your top 5 direct competitors in Nashville and document their content strategy, engagement patterns, and patient sentiment. This foundation ensures every post we create speaks directly to the patients you want to attract.
Social Strategy & Content Calendar
We design a 90-day content calendar aligned with patient decision-making cycles—from initial awareness (pain points) through consideration (testimonials and before-afters) to conversion (calls-to-action and appointment links). Each post is optimized for the platform and tied to measurable patient inquiry goals.
Content Creation & Community Management
Our team creates 12–16 social media assets per month—video testimonials, educational carousel posts, before-and-afters, patient stories, and local event coverage. We manage all responses, patient inquiries, and community dialogue on your behalf, building trust through consistent, empathetic engagement.
Review Generation & Local Authority Building
We implement a systematic in-practice review request workflow—QR codes at checkout, automated follow-up emails post-appointment, and patient incentive strategies compliant with healthcare regulations. This drives authentic Google and Facebook reviews that boost local search visibility and social proof simultaneously.
Performance Tracking & Monthly Optimization
We deliver monthly performance dashboards showing patient inquiry sources, engagement trends, cost-per-lead, and revenue attribution. Every insight informs the next month's content strategy—we double down on what works and retire underperforming tactics based on real patient behavior data.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nashville healthcare brand
The median healthcare client after 6 months
Discover the exact system we use to help Nashville healthcare practices generate 35–50% more patient inquiries from social media. This guide includes our proven content calendar template, review generation checklist, and platform-specific strategies.
Median result across 12 healthcare Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does it take to see results from social media marketing for a healthcare practice?
Most practices see measurable inquiries within 3–4 weeks of launching an optimized strategy. Significant growth (35%+ increase in social-sourced appointments) typically appears within 90 days. The timeline depends on your starting point—practices with zero social presence grow faster because the bar is lower. Review-based local SEO improvements take 5–6 months as Google's algorithm processes new citations and patient feedback.
We're worried about HIPAA and patient privacy on social media. How do you handle compliance?
HIPAA applies to patient data, not marketing content. We never share protected health information (PHI) without explicit written consent. Before-and-afters, testimonials, and case studies all require signed patient authorization. We include compliance language in our content calendar and review every post before publication. All major social platforms have built-in consent workflows we leverage—you'll never be surprised by what we post.
How much should a Nashville healthcare practice spend on social media marketing monthly?
Most Nashville SMBs in healthcare spend $1,800–$8,000/month on total digital marketing. Social media typically represents 18–35% of that budget ($325–$2,800/month depending on practice size). A 1-2 provider practice might start with $800–$1,200/month (content creation + community management + paid promotion). A 3-5 location group might invest $2,500–$4,500/month. We build custom packages, but the ROI is consistent: practices typically see $5–$8 in revenue per $1 spent within 6 months.
What happens if we already have a social media presence but it's not performing?
This is common—sporadic posting, unclear messaging, and no conversion strategy waste budget and audience potential. We audit your existing accounts, identify what's working (even if it's small), and rebuild the strategy around those insights. Often we can improve performance significantly by consolidating efforts, aligning content with patient decision-making, and adding systematic review generation. Many practices see 2–3x improvement just from better execution of existing accounts.
Do you manage both organic social media and paid advertising?
Yes. We create an organic content strategy first (the foundation—builds trust and authority for free). Then we layer in targeted paid campaigns (Instagram Ads, Facebook Ads, Google Local Services) to amplify high-performing content and reach new patients in your service area. Typical mix: 70% organic execution + 30% paid amplification. We manage both under one strategy so every dollar compounds the other.
FREE · NO COMMITMENT · 48HR TURNAROUND