Built for Healthcare Brands That Have Outgrown Their Last Social Media Agency.
Social media isn't optional anymore. Your competitors are already building community and capturing patients. Here's how to catch up and lead.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Miami healthcare is a different game.
We’ve run Social Media here. We know what it takes.
Miami healthcare practices losing patients to competitors daily
Miami's healthcare landscape is fragmented across tourism-heavy neighborhoods (South Beach, Wynwood) and finance-forward districts (Brickell), meaning your patient acquisition strategy must be hyper-local and mobile-first. With ~95,000 SMBs competing for digital attention and average monthly marketing budgets of $4,800, healthcare practices that master social media pull ahead by 3–5x. Patients actively search for trusted healthcare providers on Instagram, Facebook, and Google—but most Miami practices post sporadically or rely on outdated content that doesn't convert. The window to dominate your local market is now; practices waiting six months longer will face entrenched competition.
The 3 places Miami healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Google Maps ranking was position 5–7 in each neighborhood; social media was inactive (last post 3 months prior); new patient acquisition had flatlined at ~8 per month despite heavy paid ad spend ($2,400/month). Patients found competitors first.
Launched consistent 4x weekly Instagram and Facebook posting featuring before/after smile transformations, patient testimonials, and neighborhood-specific CTAs (e.g., 'Wynwood professionals: lunch-hour cleanings available')
— Dr. Maria C.
Practice Owner, 6 Locations
Read the full case study →BEFORE → AFTER
Monthly new patient appointments from social · BEFORE
2–3 appointments
Monthly new patient appointments from social · AFTER
28–32 appointments
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a predictable machine for converting Miami patients through social. Expect 30–50% more Google Local inquiries, 40–80% boost in social engagement, and clarity on which social tactics drive your highest-margin appointments. Your practice becomes the trusted, active, responsive healthcare brand your neighborhood checks when they need care.
Audit & Patient Research
We map your current social presence, analyze your top local competitors (especially those ranking above you on Google Maps), and interview 10–15 of your existing patients to uncover what resonates. For Miami healthcare practices, this includes understanding neighborhood demographics (Brickell finance professionals vs. South Beach residents vs. Wynwood young families).
Strategy & Content Calendar
We build a 90-day content roadmap with 3–4 posts per week, organized by patient pain points, seasonal healthcare trends, and local Miami events. Every post includes a clear CTA (book appointment, call, visit website, ask a question). Content types include patient testimonials, educational tips, before/afters, team spotlights, and community involvement.
Content Creation & Launch
Our team produces and schedules all content across Instagram, Facebook, and Google Business Profile. We implement a patient review request system to boost Google Local authority. Posts are timed for peak Miami engagement windows (lunch hours, evenings, weekends when patients scroll).
Community Building & Engagement
We respond to comments, DMs, and reviews within 12 hours—critical for healthcare trust. We seed conversations, ask questions in captions, and encourage user-generated content (patient testimonials). This builds perceived authority and triggers Google's algorithm to prioritize your posts.
Measurement & Optimization
We track which content types drive the most appointment bookings, calls, and website visits using UTM parameters and CRM integration. Every 30 days, we adjust content themes, post timing, and CTAs based on data. By month 3, you'll see which posts convert patients and double down on winners.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Miami healthcare brand
The median healthcare client after 6 months
A data-driven 15-minute audit revealing exactly where your social media strategy is costing you patient leads, how your top local competitors rank, and the three quick wins you can implement this week to improve your Google Maps visibility and appointment bookings.
Median result across 12 healthcare Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see new patient inquiries from social media?
Most practices see the first inquiries within 3–4 weeks of consistent posting and engagement. However, meaningful volume (15–30+ monthly appointments from social) typically appears by week 8–12. The patient journey is longer in healthcare—they research, read reviews, check your credibility—before reaching out. Our job is to show up consistently so you're top-of-mind when they're ready.
Do you run paid ads, or is this organic only?
This engagement focuses on organic social and Google Business Profile optimization. Paid ads (Facebook, Instagram, Google Ads) can amplify results and are often recommended for practices targeting specific neighborhoods (e.g., new patient acquisition in Brickell or Wynwood). We can layer paid media into the strategy; talk to us about your budget and goals.
What if we don't have patient testimonials or before-and-afters to share?
We help you collect them. Part of our process involves reaching out to recent patients and incentivizing (if appropriate) video testimonials and case studies. We also focus on content that doesn't require patient visuals—educational tips, team spotlights, community involvement, health awareness days—which perform exceptionally well for healthcare practices and build authority without relying on patient content.
How do you handle patient privacy and HIPAA compliance in social media?
Patient privacy is non-negotiable. We ensure all patient testimonials, case studies, and images are consented and de-identified if needed. We follow HIPAA's Social Media guidance and have processes for secure consent collection. If you're uncertain about any content, we review it with your compliance team before posting. Your legal protection is our priority.
Can you help us with Google Maps ranking specifically?
Yes. Google Maps ranking for healthcare is heavily influenced by consistent reviews, engagement, and local signals. Our process includes a dedicated review generation system and Google Business Profile optimization (weekly updates, responding to reviews, posting updates). Combined with strong social media presence, these tactics typically move practices from position 4–5 to position 1–2 within 6 months.
FREE · NO COMMITMENT · 48HR TURNAROUND