Built for Fitness & Wellness Brands That Have Outgrown Their Last Social Media Agency.
Rotterdam fitness studios lose €12,000+ annually to seasonal churn. We fix that with community-first social media that drives sales.
8 of our last 10 fitness & wellness clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Rotterdam fitness & wellness is a different game.
We’ve run Social Media here. We know what it takes.
Your Instagram isn't filling classes. Your strategy is.
Rotterdam's 52,000+ SMBs span logistics, maritime, and retail—but fitness & wellness operators face a unique problem: zero organic search visibility. Class bookings depend almost entirely on social media, yet most studios compete on follower counts, not conversions. The top performers in Rotterdam aren't the biggest gyms—they're the ones running paid acquisition campaigns alongside organic content. Seasonal churn is brutal; without a retention strategy on social, new studios bleed members faster than they acquire them.
The 3 places Rotterdam fitness & wellness brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 fitness & wellness brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Instagram had 840 followers and 1–2 bookings per month from social. Google search showed them at position #29 for 'pilates Rotterdam.' No paid strategy—just hoping content would go viral.
Reshot all content as 9:16 Reels (form corrections, transformation clips, class highlights) to match algorithm preference and lower production cost.
— Maria S.
Studio Owner
Read the full case study →BEFORE → AFTER
Monthly class bookings from social · BEFORE
1–2 bookings/month
Monthly class bookings from social · AFTER
7–8 bookings/month
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, your social channels become a predictable lead source generating 15–25 class bookings/month at €65–€120 per booking. You'll own your local Google presence, reduce seasonal churn by 30%+, and know exactly which content drives sales.
Audit Your Social Baseline
We audit your current Instagram, Facebook, and Google Business Profile—specifically measuring follower-to-booking conversion, engagement patterns, and competitor positioning in Rotterdam's fitness market. This reveals where you're losing leads.
Build Your Content Strategy
We map a 90-day content calendar tied to your class schedule, seasonal demand peaks, and local events (Katendrecht music nights, marathon season). Each post is designed to move prospects closer to booking—not just to vanity metrics.
Launch Paid + Organic Blend
We activate retargeting campaigns on Meta to re-engage warm leads, run prospecting ads to new Rotterdam demographics, and optimize your organic posts with posting time, hashtag strategy, and CTA placement.
Optimize Local Presence
We claim and optimize your Google Business Profile with local keywords, add posts with class schedules, and link social content to local search signals so Rotterdam prospects find you on Maps and Google.
Measure & Scale Wins
Monthly reporting on class bookings sourced from social, cost per conversion, audience growth, and engagement trends. We adjust targeting, creative, and budget based on what's driving actual revenue—not guesses.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Rotterdam fitness & wellness brand
The median fitness & wellness client after 6 months
A data-driven guide built for Rotterdam fitness & wellness studios: the exact content strategy, ad targeting mix, and retention tactics that converted 200+ bookings in 2025.
Median result across 12 fitness & wellness Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
“The content calendar process changed how our whole team thinks about marketing. We're telling a story now — not just filling a grid to look active.”
Cora M.
Brand Director · Lifestyle Brand
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does this cost, and what's the commitment?
Retainer ranges €1,500–€4,500/month depending on scope (content creation, paid ad management, reporting). Most fitness studios start with our €2,400/mo 'Grow' package (content + paid ads + monthly reporting). Minimum 3-month commitment to see first results; most stay 12+ months once booking velocity kicks in.
We already have a social media manager. Do we need you?
Many do, and there's a common reason: in-house managers excel at posting regularly but lack paid acquisition strategy and conversion optimization. We either partner with your manager (we handle strategy + ads, they handle day-to-day posting) or we take the full load. Either way, the missing piece is usually the funnel linking engagement to bookings.
What if we don't have budget for paid ads right now?
We can start with organic-only strategy (content calendar + Google optimization). However, paid amplification is where 60%+ of conversions come from. Most clients budget €500–€1,500/mo for ads once they see organic momentum. We prioritize organic wins first, then layer paid once ROI is proven.
How do you know social media is actually driving bookings—not just vanity metrics?
We set up tracking from day one: UTM codes on every link, pixel tracking on your booking page, and a simple Google Sheet linking followers → engaged audience → booking form clicks → actual booked classes. You'll see the full funnel in your monthly report. No guessing.
What's the difference between your approach and other Rotterdam marketing agencies?
Most agencies optimize for clicks, impressions, or followers. We optimize for class bookings and revenue. We don't celebrate a viral Reel unless it converts members. We also specialize in fitness & wellness—we know your seasonal patterns, your pricing pressure, and your churn cycle. That specificity matters.
FREE · NO COMMITMENT · 48HR TURNAROUND