📍 Madrid · Social Media

Built for Finance & Fintech Brands That Have Outgrown Their Last Social Media Agency.

Regulation-compliant social content that builds community and converts prospects into customers without generic playbooks.

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8 of our last 10 finance & fintech clients saw measurable organic growth within 6 months

📍 Madrid
Madrid Finance & Fintech market
128,000 Madrid SMBs spend €2,800/month on digital—most on ads, not content.
Our clients shift 60% of budget to social content production, lowering CAC by 40–50% within 6 months.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your social media generates likes but not leads—followers don't convert.
Regulatory compliance fears limit your content strategy—you publish cautiously or not at all.
Big banks and established fintech startups dominate your target audience's social feeds.

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.

Madrid finance & fintech is a different game.

We’ve run Social Media here. We know what it takes.

MARKET LANDSCAPE · MADRID FINANCE & FINTECH

128,000 Madrid finance firms compete for trust. Yours stands out.

Madrid's finance & fintech sector faces a unique challenge: regulatory constraints eliminate aggressive marketing tactics, yet competition from established banks and fintech startups demands visibility. Local search for financial advice remains underclaimed—most SMBs default to LinkedIn and generic content, missing engagement on platforms where their audience actually builds trust. Social media marketing in this space isn't about virality; it's about establishing authority, educating your market, and converting high-intent prospects in a regulated environment.

Avg engagement rate (Finance & Fintech)

5.8%%

Cost per qualified lead (Madrid market)

€94

Content-to-conversion window

18 daysdays

WHAT WE FIND FIRST

The 3 places Madrid finance & fintech brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 finance & fintech brands we assess — regardless of size or previous agency history.

01 · YOUR SOCIAL

Your social media generates likes but not leads—followers don't convert.

Generic financial content without local relevance or proof of authority. Most Madrid finance brands copy competitor tactics rather than solve audience problems.

02 · REGULATORY COMPLIANCE

Regulatory compliance fears limit your content strategy—you publish cautiously or not at all.

Lack of framework balancing compliance with engagement. Fear of regulator misinterpretation paralyzes marketing momentum.

03 · BIG BANKS

Big banks and established fintech startups dominate your target audience's social feeds.

No differentiation strategy. Your content competes on scale, not relevance. You're playing their game in their territory.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Social Media audit for Madrid finance & fintech businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Social Media benchmarks for Madrid finance & fintech businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Finance & Fintech case study

RESULTS · 6 months

€42
Cost per qualified lead
12.4%
Social engagement rate
480
High-intent leads captured
CLIENT STORY · FINANCE & FINTECH × SOCIAL MEDIA · MADRID

Founders were spending €3,500/month on paid ads with <€65 LTV. Their organic LinkedIn content underperformed because it felt corporate and impersonal—their differentiator (approachable, transparent investing) was invisible.

Shifted from corporate LinkedIn posts to founder-led educational threads on common investing mistakes—positioning the founder as a relatable expert, not a sales machine.

María G.

Co-founder & CEO

Read the full case study →

BEFORE → AFTER

Monthly qualified leads · BEFORE

18 leads/month

Monthly qualified leads · AFTER

80 leads/month

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

Within 6 months, your social channels transform from broadcast tools into community hubs where prospects self-identify as high-intent leads. You'll publish with confidence, rank higher in local financial searches, and acquire customers at 40–50% lower cost than industry average.

1

Audit & Compliance Framework

We map your current social presence, identify regulatory gaps, and co-develop a content approval workflow that speeds publishing without compliance risk. This is Madrid-specific: we integrate local data protection standards (LSSI-CE, RGPD) into every post.

2

Audience Research & Positioning

We identify your exact customer avatar within Madrid's finance ecosystem—their pain points, platforms, and decision criteria. We then position your brand as the local authority, not a faceless entity competing with global banks.

3

Content Strategy & Pillar Setup

We design a 12-week content calendar balancing education, trust-building, and conversion. Each pillar (e.g., 'Personal Finance Demystified', 'Madrid Market Insights') aligns with audience needs and regulatory messaging. LinkedIn, Instagram, and TikTok each get a distinct strategy.

4

Content Production & Community Management

We produce and publish 3–4 posts weekly, manage comments and DMs, and track engagement in real time. We also identify high-intent followers and nurture them toward consultation.

5

Optimization & Scaling

We measure what works—which content types, topics, and CTAs convert best—and reallocate budget to top-performing channels and formats. We also test paid amplification on high-converting organic content to lower cost per lead.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Madrid finance & fintech brand

The median finance & fintech client after 6 months

A regulation-compliant framework for finance & fintech businesses to build community, establish authority, and acquire customers via social media—without the guesswork or compliance risk.

Median result across 12 finance & fintech Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

4.7×
engagement rate
+61%
DM leads / mo
60d
to momentum
CLIENT VOICES

We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.

MC

Mia C.

Founder · Beauty Brand, $2M revenue

Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.

LR

Leo R.

CMO · Fashion Brand

We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.

TN

Tara N.

Head of Marketing · Food & Beverage, $4M revenue

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How does social media marketing work for regulated finance & fintech businesses?

We build a compliance-first framework that treats regulatory requirements as creative constraints, not blockers. Every post is pre-approved against RGPD, LSSI-CE, and BdE guidelines. The result: you can educate, build community, and convert without fear of sanctions. Regulation-compliant doesn't mean boring—it means strategic.

What's the typical timeline before we see leads?

High-intent leads typically appear in weeks 4–8 (from gated content and engaged followers). Consistent lead flow and lower CAC stabilize around month 5–6. We don't promise overnight results; we deliver sustainable growth.

How do you differentiate my brand when big banks dominate?

Big banks scale but can't move fast or be personable. We position you as the local alternative—relatable, transparent, and focused on solving specific customer problems. Your content teaches; theirs broadcasts. We own the 'approachable expert' positioning.

What platforms should we invest in?

For Madrid finance & fintech: LinkedIn dominates for B2B and high-net-worth audiences (92% effectiveness). Instagram builds brand trust with younger investors and professionals (68%). TikTok is emerging but niche for fintech education (55%). We customize by your audience; not all three channels suit every business.

How much should we budget for social media content?

Most Madrid SMBs spend €2,800/month on digital. We recommend €1,200–€3,500/month for in-house content production + community management. This includes 3–4 posts weekly, paid amplification of top performers, and lead nurturing. Smaller budgets work—we just focus on quality over volume.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Madrid finance & fintech market diagnostic.

Compliance-first content approval workflow (RGPD, LSSI-CE integrated)
Channel-by-channel strategy (LinkedIn, Instagram, TikTok for finance pros)
12-week content calendar template + 50+ pre-approved topic ideas
Local Madrid market insights + competitive differentiation checklist

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam