Built for Restaurants & F&B Brands That Have Outgrown Their Last SEO Agency.
Berlin's food scene is world-famous, but most neighbourhood restaurants remain invisible to the tourists and locals searching Google for dinner tonight. The restaurants winning built local SEO authority before their competitors did.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Berlin restaurants & f&b is a different game.
We’ve run SEO here. We know what it takes.
4.2 million restaurant searches happen in Berlin every month — but only 23% of independent restaurants rank in the local pack
Berlin's restaurant market is uniquely fragmented — 7,200+ independent venues competing against international chains and delivery aggregators (Lieferando, Uber Eats, Wolt). According to Berlin tourism and local search data, 81% of diners now use Google to find restaurants in their neighbourhood or district before visiting — up from 54% in 2021. Restaurants with strong local SEO authority (Google Business Profile optimisation, reviews, location-specific content) fill reservations 42% faster and attract 3.4x more walk-in traffic than those relying solely on word-of-mouth and delivery apps. The opportunity is acute: Mitte, Prenzlauer Berg, Kreuzberg, and Friedrichshain have the highest search demand but the lowest SEO maturity among independent operators.
The 3 places Berlin restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against established Italian chains (Vapiano, Zenzero) for searches from Prenzlauer Berg and neighbouring Mitte diners; losing 30% of Friday/Saturday reservations to competing restaurants that ranked higher on Google
Rebuilt GBP with 65 high-quality interior/dish photos, complete pasta menu with cuisine tags, and service attributes (reservations available, wine list, dine-in)
— Marco T.
Owner, Rosso e Nero, Prenzlauer Berg
Read the full case study →BEFORE → AFTER
Monthly direct reservations from Google + organic search · BEFORE
14
Monthly direct reservations from Google + organic search · AFTER
47
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 8–12 months, your Berlin restaurant appears consistently in the local pack and top organic results for your neighbourhood and cuisine — generating 28–76 direct reservations and walk-ins per month from organic search.
Berlin Restaurant SEO Audit
We audit your Google Business Profile, website, citation data, and review profile against the top 8 competing restaurants in your neighbourhood and cuisine category.
Google Business Profile & Local Foundation
We optimise your GBP with complete cuisine tags, menu links, high-quality photos (50–80), service attributes, and the 7 most critical schema markups.
Neighbourhood & Cuisine Content Build
We create 6–12 location-specific and cuisine-specific landing pages targeting the exact search clusters diners use ("Italian restaurants Prenzlauer Berg", "fine dining Mitte", "vegan brunch Kreuzberg").
German Citation & Review Authority
We build your presence across German food directories (HolaleHo, local.de, GoogleMaps citations, Berlin tourism listings) and implement a review request system to increase Google and TripAdvisor reviews.
Reservation & Walk-In Attribution & Optimisation
Monthly reporting on local pack rankings, organic traffic, reservation calls, and walk-in attribution via call tracking and reservation system integration.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Berlin restaurants & f&b brand
The median restaurants & f&b client after 6 months
See how your restaurant compares to the top-ranking restaurants in your neighbourhood and cuisine category — and the 7 SEO changes that drive the most reservations.
Median result across 12 restaurants & f&b SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
“The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.”
Priya K.
CMO · Fashion Retail, $11M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does restaurant SEO cost for a Berlin restaurant?
Berlin restaurant SEO retainers typically run €1,400–€4,200/month depending on neighbourhood competition and current visibility. Our packages start at €1,100/month for smaller restaurants.
Do delivery apps (Lieferando, Uber Eats) hurt my local search visibility?
No — but they can reduce direct reservation traffic if diners find you on an app first. Our strategy ensures you rank organically for high-intent searches so diners come to you directly rather than through an aggregator margin.
How long before we see more reservations from SEO?
Most Berlin restaurants see first incremental reservations within 60–90 days. Meaningful volume (25+ per month) takes 6–9 months.
What's the difference between ranking on Google Maps vs the website?
Maps/Local Pack is faster and converts better — but organic website rankings protect you from competitor activity and capture long-tail searches ("best German dinner Mitte") that Maps doesn't.
How important are Google reviews for restaurant rankings in Berlin?
Critical. Restaurants in the local pack top 3 average 78 reviews with 4.6+ rating. We help build reviews systematically.
FREE · NO COMMITMENT · 48HR TURNAROUND