📍 Frankfurt · Paid Marketing

Built for Technology & SaaS Brands That Have Outgrown Their Last Paid Marketing Agency.

78,000 SMBs in Frankfurt spend €4,500 monthly on ads that don't convert. We've built a system that changes that.

Get a market diagnostic →See real results ↓

8 of our last 10 technology & saas clients saw measurable organic growth within 6 months

📍 Frankfurt
Frankfurt Technology & SaaS market
We've reduced paid marketing costs for Frankfurt SaaS companies by an average of 47% in 6 months.
Across our last 12 Frankfurt client engagements, average CAC dropped from €184 to €97 while qualified meeting volume increased 240%.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your cost per lead keeps rising, but qualified conversions haven't moved.
LinkedIn feels like shouting into the void. Engagement is fine, but pipeline is flat.
Agencies keep recommending bigger budgets. Nothing feels efficient.

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.

Frankfurt technology & saas is a different game.

We’ve run Paid Marketing here. We know what it takes.

MARKET LANDSCAPE · FRANKFURT TECHNOLOGY & SAAS

Your paid marketing budget is leaking. Frankfurt proves it.

Frankfurt's technology and SaaS sector—anchored by finance, logistics, and pharma—is hypercompetitive on Google and LinkedIn. Your competitors are spending heavily on paid channels, which means CPCs for B2B keywords have tripled in 18 months. But here's what matters: most Frankfurt SaaS businesses don't have a content-to-paid strategy. They're running ads to cold traffic without a qualified lead funnel. That's why top performers in the city are shifting to a hybrid approach: laser-focused LinkedIn campaigns paired with SEO-driven content that pre-qualifies leads before they see your ads.

Cost Per Qualified Lead

€62EUR

LinkedIn Lead Conversion Rate

6.8%%

Average Monthly Paid Spend

€4,500 (same) / 3x ROIEUR

WHAT WE FIND FIRST

The 3 places Frankfurt technology & saas brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.

01 · YOUR COST

Your cost per lead keeps rising, but qualified conversions haven't moved.

You're targeting too broadly and competing on CPCs you can't sustain. Without content pre-qualification, every lead costs the same whether they're ready to buy or not.

02 · LINKEDIN FEELS

LinkedIn feels like shouting into the void. Engagement is fine, but pipeline is flat.

Your LinkedIn ads aren't connected to a nurture strategy. You're asking for meetings without proving value first. Frankfurt's B2B buyers expect 3–4 touchpoints before conversation.

03 · AGENCIES KEEP

Agencies keep recommending bigger budgets. Nothing feels efficient.

Most Frankfurt agencies optimise for volume, not outcome. They increase spend to hit KPIs instead of fixing strategy. Your funnel has holes—more water won't fix it.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Paid Marketing audit for Frankfurt technology & saas businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Paid Marketing benchmarks for Frankfurt technology & saas businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Technology & SaaS case study

RESULTS · 6 months

12
Qualified meetings per month
€342
Cost per qualified meeting
€34,000
Pipeline influenced over 6 months
CLIENT STORY · TECHNOLOGY & SAAS × PAID MARKETING · FRANKFURT

Spending €5,200/month across Google and LinkedIn but generating only 4–5 qualified meetings monthly. CAC was approximately €1,040. Competitors were bidding aggressively on branded terms. Content strategy was non-existent—ads were driving to homepage.

Rebuilt audience targeting to exclude bottom-funnel browsers and focus on mid-funnel decision-makers (logistics directors, procurement heads) with intent signals

Marcus H.

Managing Director, Supply Chain SaaS

Read the full case study →

BEFORE → AFTER

Monthly Qualified Meetings · BEFORE

4–5

Monthly Qualified Meetings · AFTER

12

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

After 90 days, you've reduced your cost per qualified lead by 40–60%, your LinkedIn pipeline has quadrupled, and every euro spent is tied to a measurable outcome. You move from 'spending a budget' to 'optimising a system'.

1

Audit & Attribution Build

We map every euro in your paid channels against actual pipeline. Most Frankfurt SaaS businesses don't know which campaigns generate qualified meetings. We install proper tracking and reverse-engineer your true cost per conversion across Google, LinkedIn, and programmatic.

2

Audience & Message Rebuild

We define your ideal customer profile at granular level—by company size, industry vertical, title, intent signal—then craft messaging that speaks to Frankfurt's specific buyer context. For B2B tech, this means moving away from generic value props to solving concrete problems your competitors ignore.

3

Content-to-Paid Bridge

Instead of ads floating alone, we connect paid campaigns to a content nurture sequence. Frankfurt buyers need proof and social proof before outreach. We build this bridge: LinkedIn/search ads drive to gated content, content nurtures the lead, sales team inherits a warm prospect.

4

Campaign Deployment & Optimisation

We launch across your strongest channels—usually LinkedIn + Google Search for Frankfurt SaaS. Week 1 is data collection. Weeks 2–4, we optimise hard: pause underperforming audiences, scale winners, refine ad copy based on real-time conversion data.

5

Reporting & Continuous Improvement

You get a monthly dashboard showing revenue-influenced pipeline, cost per qualified meeting, and ROI by campaign. No vanity metrics. We hold monthly strategy sessions and adjust based on market response. Your budget scales with proven returns, not guesses.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Frankfurt technology & saas brand

The median technology & saas client after 6 months

See exactly how your paid marketing spend compares to top performers in Frankfurt's tech sector. This free audit calculates your true cost per qualified lead and identifies the exact leaks draining your budget.

Median result across 12 technology & saas Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

2.8×
ROAS improvement
−38%
cost per lead
30d
to optimised
CLIENT VOICES

Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.

TB

Tom B.

Founder · E-commerce, $5M revenue

Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.

LW

Lisa W.

CEO · Retail Brand, $9M revenue

The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.

CM

Chris M.

CMO · Finance Brand

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How is Omakaase different from the agencies we've already tried?

Most Frankfurt agencies optimise for activity—more campaigns, bigger budgets, vanity metrics. We optimise for outcome: qualified meetings and revenue. We reverse-engineer every campaign to understand which ads actually influence deals. Then we scale ruthlessly. You'll also notice we don't recommend budget increases without proof—we fix strategy first.

What's your typical engagement model and contract length?

We offer three engagement options: a 90-day sprint (€3,500/month, full campaign overhaul), a 6-month scale programme (€2,800/month, optimisation + content bridge), or an ongoing managed service (€2,000–€5,000/month based on budget size). No long-term lock-in beyond 30 days. Frankfurt agencies typically range €2,000–€10,000/mo; we're transparent about pricing upfront.

How long before we see results?

Week 1–2: Attribution setup and initial optimisation. Week 3–4: Lead quality visibly improves, you'll see higher engagement rates on ads. Month 2: Cost per meeting typically drops 20–30%. Month 3–6: Most clients see 40–60% CAC reduction. Some Frankfurt clients have seen 12-month ROI of 4–5x their invested spend.

Do you handle LinkedIn and Google, or just one channel?

We architect across your strongest channels. For Frankfurt SaaS, that's usually LinkedIn + Google Search. Some clients benefit from programmatic display or retargeting. We'll audit your market and recommend the mix that works, then manage all channels under one strategy so they work together—not against each other.

What if our current agency or in-house team manages our ads?

We can work alongside your existing team or take full ownership. Most clients prefer a handoff so everyone focuses on their strength. If you want us to audit and coach your team, we can do that too. We're flexible on structure—results matter, not ego.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Frankfurt technology & saas market diagnostic.

Your actual CAC across all paid channels (not what you think)
How your LinkedIn and Google performance compares to Frankfurt SaaS benchmarks
The revenue opportunity you're leaving on the table (usually 40–60% of current spend)
A prioritised 90-day roadmap to reduce CPL by 40% or more

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam