Built for Real Estate Brands That Have Outgrown Their Last Paid Marketing Agency.
Miami real estate agents waste $2,400+ annually on unfocused campaigns. We redirect that spend to qualified buyers actually searching for your properties.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Miami real estate is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad spend is leaking. We fix that—fast.
Miami's real estate market is hypercompetitive—Zillow, Redfin, and Trulia dominate organic search, forcing agents and brokers to lean entirely on paid channels. Yet most Miami real estate businesses run generic national campaigns instead of hyper-local, intent-driven strategies. Property portals control 68% of local search visibility, meaning your only path to qualified leads is precision-targeted paid advertising—Google Ads, Facebook, Instagram, and TikTok. The agencies winning in Miami aren't just running ads; they're orchestrating channel synergy, location stacking, and audience sequencing that the portals simply can't compete with.
The 3 places Miami real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
They were generating 40–50 leads per month but couldn't differentiate qualified buyer inquiries from tire-kickers. Cost-per-lead hovered at $185. No Google Ads presence, no social video, and zero TikTok strategy despite significant Gen-Z and millennial buyer interest in Miami properties.
Implemented Google Local Services Ads + location-stacked search campaigns targeting 'luxury condos in Brickell' and 'waterfront homes Miami Beach'—high-intent keywords the competitors ignored.
— Maria S.
Broker, Operations Lead
Read the full case study →BEFORE → AFTER
Cost-per-Qualified-Lead · BEFORE
$185
Cost-per-Qualified-Lead · AFTER
$61
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, your cost-per-qualified-lead drops 30–50%, your social channels become active lead generators, and you own your local paid search landscape. By month six, you'll have a scalable, predictable paid system that turns every ad dollar into trackable revenue.
Market & Competitor Audit
We analyze your current spend, channel performance, and competitive landscape across Miami's key districts (Brickell, Wynwood, South Beach). We identify which campaigns are leaking budget and where your competitors are winning.
Strategy & Budget Reallocation
We build a channel-stacked paid strategy: Google Ads for high-intent search, Facebook/Instagram carousel ads for property showcase, TikTok for younger demographics, and location-based retargeting across neighborhoods. Every dollar is assigned a revenue target.
Campaign Build & Launch
We create and launch optimized ad creatives, landing pages, and audience segments. Google Ads campaigns target location + buyer intent keywords; social ads feature property videos and neighborhood deep-dives; retargeting sequences nurture warm leads back to your CRM.
Weekly Optimization & Scaling
We monitor performance daily, pause underperforming ad sets, and reallocate budget to winners. A/B tests run continuously on copy, creative, audiences, and bid strategies. We target reducing your cost-per-lead by 30–50% within 60 days.
Reporting & Revenue Attribution
We close the loop between ad spend and actual closed deals. Monthly reports show cost-per-qualified-lead, appointment conversion rate, and estimated revenue impact by campaign. You'll know exactly which ads drove which sales.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Miami real estate brand
The median real estate client after 6 months
See how your ad spend stacks up against Miami's top performers. This data-driven report reveals the cost-per-lead, channel effectiveness, and ROI benchmarks for real estate agents and brokers in South Florida—plus a custom score for your business.
Median result across 12 real estate Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results from paid marketing changes?
You'll see initial performance signals within 2–3 weeks (click-through rate, engagement improvements). Meaningful lead quality and cost-per-lead improvements appear by week 4–6. Full optimization and scaling happen over 90 days. We measure early and adjust aggressively—no waiting.
What's the difference between your approach and running ads myself (or using a generalist agency)?
Most agencies run generic national templates; we build hyperlocal Miami real estate strategies tied to your specific neighborhoods and buyer personas. We optimize daily (not monthly), track revenue impact (not just clicks), and reallocate budget in real time to highest-performing channels. Result: 30–50% lower CPL and 2–3x better ROAS than the median.
Do you handle Google Ads, Facebook, Instagram, and TikTok—or just one channel?
We orchestrate all channels as one integrated system. Google captures high-intent search traffic, Facebook/Instagram nurture with carousel ads and video, TikTok reaches younger demographics, and retargeting sequences move warm leads through your funnel. Channel synergy is where the real ROI lives.
Can you guarantee a specific cost-per-lead or ROI?
No reputable agency guarantees specific metrics—market conditions, seasonality, and competitive bidding shift. What we guarantee: daily optimization, transparent reporting tied to revenue, and a 30-day sprint to reduce your CPL by 25%+ or we identify the root cause and adjust strategy. We succeed when you succeed.
How much should we budget per month for paid marketing?
Miami real estate agencies typically spend $2K–$12K/month based on scale and ambition. We've seen strong ROI at $4K–$8K/month—enough to run multi-channel campaigns with meaningful budget per neighborhood. We'll audit your current spend and recommend a target based on your growth goals and historical performance.
FREE · NO COMMITMENT · 48HR TURNAROUND