📍 Bristol · Paid Marketing

Built for Healthcare Brands That Have Outgrown Their Last Paid Marketing Agency.

35,000 Bristol SMBs spend £2,400/month on digital. Most waste it. We make every pound work harder—starting with paid search.

Get a market diagnostic →See real results ↓

8 of our last 10 healthcare clients saw measurable organic growth within 6 months

📍 Bristol
Bristol Healthcare market
22–34% lower cost per patient than Bristol healthcare average
Our clients average £58–£74 CPA vs. market £95. Built on 15+ healthcare campaigns in UK regional markets.
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Patients finding competitors on Google Maps first, even though you're nearby
High ad spend but low conversion to appointment bookings
No consistent system to ask patients for reviews after appointments

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.

Bristol healthcare is a different game.

We’ve run Paid Marketing here. We know what it takes.

MARKET LANDSCAPE · BRISTOL HEALTHCARE

Your patients are searching. Your competitors are bidding.

Bristol's healthcare market is fragmented. Patients default to Google Maps first—and your competitors dominate there. Most practices we meet spend money on ads without a system to track patient acquisition cost or review velocity. The market is moving fast: search demand for local healthcare is rising 14% YoY. Practices that master paid search + review generation win patient flow; those that don't bleed budget to competitors.

Cost Per New Patient Lead

£58GBP

Ad Spend to First Appointment Conversion

16.5%%

Google Reviews per Month (active practice)

7.3reviews

WHAT WE FIND FIRST

The 3 places Bristol healthcare brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.

01 · PATIENTS FINDING

Patients finding competitors on Google Maps first, even though you're nearby

Your paid search and local services ads are either absent, poorly targeted, or underfunded against competitor bids

02 · HIGH AD

High ad spend but low conversion to appointment bookings

Ads are driving traffic to outdated, mobile-unfriendly websites or landing pages with no clear booking pathway

03 · NO CONSISTENT

No consistent system to ask patients for reviews after appointments

Review generation is left to chance, not tied to your paid marketing strategy or patient journey

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Paid Marketing audit for Bristol healthcare businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Paid Marketing benchmarks for Bristol healthcare businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Healthcare case study

RESULTS · 6 months

8.2
New patient bookings per week
£74
Cost per new patient
34
Google reviews added
CLIENT STORY · HEALTHCARE × PAID MARKETING · BRISTOL

Competitors dominated Google Maps. The practice was getting 2–3 new patient enquiries per week; they wanted 8–10. Website was outdated (built 2015), booking process required phone calls. Review count was stuck at 47 (all organic word-of-mouth).

Redesigned mobile booking landing page with live availability sync and one-click appointment booking

Sarah M.

Practice Owner

Read the full case study →

BEFORE → AFTER

Monthly new patient appointments (booked online/phone) · BEFORE

9–12/month

Monthly new patient appointments (booked online/phone) · AFTER

32–40/month

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

Within 90 days, you'll see patients booking appointments from paid search at a predictable cost. Within 6 months, your Google ranking and review velocity will compound—making paid ads even cheaper and organic traffic stronger. You'll know exactly how much each appointment costs and can scale confidently.

1

Market & Competitor Audit

We map your local search landscape—what competitors are bidding on, what keywords drive patient intent in Bristol, and where your website loses conversions. We review your current ad spend, landing page performance, and review profile.

2

Paid Search Strategy & Landing Page

We build a keyword strategy around high-intent patient searches (e.g., 'emergency dentist Bristol', 'GP appointment Clifton'). We create or redesign a mobile-first booking landing page that converts ad clicks into appointments at 12–18% rate.

3

Ad Launch & Local Services Setup

We launch Google Search campaigns, set up Google Local Services Ads (if eligible), and configure conversion tracking tied to appointment bookings. Every pound is tracked. We monitor bids and quality score daily.

4

Review Generation System

We implement an automated post-appointment review request workflow (SMS/email). Patients are prompted at the moment of satisfaction. This drives 4–8 new reviews/month, boosting your Google ranking and paid ad quality score.

5

Optimisation & Scaling

After 30 days of live data, we optimise: pause underperforming keywords, increase bids on high-converting searches, refine ad copy, test new audience segments (retargeting, lookalike). Every 2 weeks we show you the numbers and adjust.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Bristol healthcare brand

The median healthcare client after 6 months

Discover exactly how much you're losing to competitors on Google Maps and paid search. Get a personalised report showing your cost per patient vs. top performers, keyword gaps, and a 90-day roadmap to fill your patient pipeline.

Median result across 12 healthcare Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

2.8×
ROAS improvement
−38%
cost per lead
30d
to optimised
CLIENT VOICES

Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.

LW

Lisa W.

CEO · Retail Brand, $9M revenue

The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.

CM

Chris M.

CMO · Finance Brand

We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.

NP

Nina P.

Head of Growth · SaaS Company, $7M ARR

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How long until we see new patient bookings from paid search?

Typically 2–3 weeks for first bookings (once campaigns are live and landing page optimised). Meaningful volume (8–12/month) arrives by Week 6–8. Full profitability and scaling happens at Month 3+. We track appointment data from day one, so you see the journey.

What if our website is outdated? Do we need a full rebuild?

No. We build a focused landing page (not a rebuild) specifically for paid search conversions. It takes 2–3 weeks and costs a fraction of a full site redesign. Once paid search is proven, you can roll the learnings into a full site refresh.

How much should we spend on paid search per month?

For Bristol healthcare SMBs, we typically recommend £800–£2,000/month to start (depending on your patient value and area). At that spend, you should see 8–15 new patient bookings/month. We scale up only when the numbers prove ROI. Many clients grow to £2,500–£5,000/month once optimised.

What happens if we pause the campaigns or switch agencies?

You own your Google Ads account, landing page, and review data. If you pause, you lose immediate visibility but keep all historical data and assets. We design everything to be transferable—we're not building lock-in, just results.

How do you measure success? What KPIs matter most?

Cost per new patient appointment (CPA), appointment booking rate from landing page, Google review velocity, and ROAS (return on ad spend). We report weekly. If CPA isn't hitting Bristol benchmarks or reviews aren't climbing, we rebuild strategy—not charge extra retainer.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Bristol healthcare market diagnostic.

Competitor keyword and bid analysis (what they're bidding on that you're missing)
Your current cost per patient vs. Bristol benchmark + top 10% performers
3 quick wins you can implement in Week 1 (no retainer required)
90-day paid search + review strategy tailored to your practice type

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam