Built for Ecommerce Brands That Have Outgrown Their Last Paid Marketing Agency.
Frankfurt ecommerce businesses waste €4,500 monthly on campaigns with 40% lower ROAS than industry benchmark. We fix that.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Frankfurt ecommerce is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad spend isn't broken. Your strategy is.
Frankfurt's ecommerce market sits at an inflection point: 78,000 SMBs compete fiercely, yet most operate without strategic paid marketing frameworks. High-margin finance, logistics, and pharma sectors fuel demand for B2B ecommerce, creating dual-channel complexity. Agencies here charge €2K–€10K monthly retainers, but few deliver measurable ROAS improvements. Your competitors in Innenstadt and Sachsenhausen are either overspending blindly or not bidding at all—this is your advantage.
The 3 places Frankfurt ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Monthly ad spend of €5,200 across Meta and Google, but ROAS flatlined at 1.6:1. Cart abandonment ran 42%. No retargeting system existed. Competitor analysis showed top performers achieving 3.8:1 ROAS; this client had no idea why.
Rebuilt audience segments from behavioural tiers (high-intent buyers, repeat visitors, lookalikes) and paused broad awareness campaigns wasting 35% of budget.
— Sarah M.
Founder & Director
Read the full case study →BEFORE → AFTER
Monthly Profit from Paid Marketing · BEFORE
€3,200 (at 1.6:1 ROAS)
Monthly Profit from Paid Marketing · AFTER
€14,900 (at 3.8:1 ROAS plus cart recovery)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 12–16 weeks, most Frankfurt ecommerce clients achieve 3.2–4.1:1 ROAS, recover 28–35% of abandoned carts, and reduce CPA by 40–55%. Your ad spend works harder because it targets the right person at the right time in the right channel.
Audit & Attribution Blueprint
We map your current paid channels, spend allocation, and customer journeys. We connect your UTM data, GA4, and payment systems to build true multi-touch attribution. This is not a generic report—it's Frankfurt-market calibrated and ecommerce-specific.
Strategic Realignment & Targeting
We rebuild your audience segments and bid strategy. Google Shopping campaigns move to Performance Max with inventory-feed optimisation. Meta shifts from broad awareness to lookalike + cart-abandoners. B2B channels (if applicable) filter for decision-maker intent.
Retargeting & Recovery Stack
We build your cart-abandonment funnel: dynamic product ads on Meta, Google, and via email. Visitors who browse but don't buy see their exact products for 14 days. Repeat visitors get exclusion lists to prevent wasted retargeting spend.
Monthly Optimisation & Reporting
Every week we analyse spend, CPA, ROAS, and cohort LTV. We pause underperformers, scale winners, and A/B test creative. You get a dashboard refresh every Monday; monthly strategy calls align budget to your growth targets.
Scaling & Margin Protection
Once ROAS hits 3.5:1+, we expand budget into untapped channels (LinkedIn, programmatic display, SMS). We maintain margin floors by automating bid adjustments and testing new product lines without cannibalising existing demand.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Frankfurt ecommerce brand
The median ecommerce client after 6 months
A bespoke 2-page audit revealing where your ad spend is leaking, which channels are profitable, and a 5-point quick-win roadmap to improve ROAS within 30 days. No sales call required.
Median result across 12 ecommerce Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see ROAS improvement?
Most clients see measurable ROAS lift (5–12%) within 2–3 weeks as we pause wasteful campaigns and refine targeting. Significant improvements (25%+) typically appear by week 6–8. Full strategic results (ROAS above 3.5:1) land around month 4–5. This depends on current data quality and how quickly we can test and scale winners.
What if we're already working with another agency?
No problem. We audit your current setup, identify leaks, and work alongside or replace underperforming campaigns. Many Frankfurt clients transition to us for a specific channel (e.g., retargeting or Google Shopping) while keeping another agency on search. We coordinate data access and make the handoff clean.
Do you manage our budget, or do we?
You always control budget and approval thresholds. We recommend daily spend caps and monthly allocation, but you decide. Most clients give us spend authority after month 2 once they trust the process. We use automated bid strategies (Performance Max, Smart Bidding) so your budget scales efficiently without daily intervention.
What's your minimum commitment or contract term?
We work on 3-month rolling terms. You'll see significant diagnostic and initial optimisation in month 1, and measurable ROAS movement by month 3. Many clients stay for 12+ months because the results keep compounding. There's no lock-in; if we're not delivering, you can leave at the 3-month mark.
Do you handle creative (ad copy, images, video)?
We optimise your existing creative and provide performance feedback (which ads drive ROAS, which don't). For A/B testing, we recommend templates and testing frameworks. For full creative production, we partner with Frankfurt-based studios we trust. Our core strength is strategy and performance optimisation, not design.
FREE · NO COMMITMENT · 48HR TURNAROUND