Built for Restaurants & F&B Brands That Have Outgrown Their Last Web Design Agency.
Paris restaurants average €3,800/month on digital marketing. Most goes to platforms you don't control. Your website should earn that investment back.
8 of our last 10 restaurants & f&b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Paris restaurants & f&b is a different game.
We’ve run Web Design here. We know what it takes.
Your website loses diners to Yelp every single day.
Paris's F&B sector—spanning Michelin-starred bistros to casual delivery-first concepts—faces a unique problem: discovery is fragmented across TripAdvisor, Yelp, Google, and Instagram, yet most restaurants lack a retention engine on their own domain. The city's 185,000 SMBs compete fiercely in high-rent districts like Le Marais and La Défense, where foot traffic alone no longer sustains growth. A conversion-focused website isn't optional—it's the difference between owning your customer relationship and renting shelf space on someone else's platform.
The 3 places Paris restaurants & f&b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 restaurants & f&b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
60% of reservations came through TheFork (Michelin subsidiary), costing 12% per booking. Catering inquiries were scattered across email, Instagram DMs, and phone calls. No email list. Website was a static portfolio with no conversion logic.
Redesigned homepage to feature daily menu, wine pairings, and a prominent 'Reserve Now' CTA that fed directly into their POS. Added a dedicated catering landing page with portfolio photos and a lead form.
— Sophie M.
Owner & Chef
Read the full case study →BEFORE → AFTER
Monthly revenue from direct website · BEFORE
€3,200 (7% of total)
Monthly revenue from direct website · AFTER
€18,600 (33% of total)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, you'll own a reservation and email channel that rivals third-party platforms—without the 20% commission. Most clients see 40–60% of new reservations come directly from their website, and an email list of 2,000+ engaged subscribers ready for loyalty campaigns, off-peak promotions, and catering upsells.
Audit & Strategy Workshop
We analyze your current website, Google Local profile, and competitors in your arrondissement. We map every customer journey: dine-in reservations, delivery orders, catering inquiries, and email capture. You'll see exactly where you're losing conversions—and to whom.
Conversion-First Design & UX
We redesign your website with one goal: move visitors toward a transaction or email signup. Every page is optimized for Paris-based diners: fast load times for mobile (85% of your traffic), clear reservation CTAs, prominent delivery/catering options, and trust signals (photos, reviews, opening hours).
Email Capture & Retention System
We integrate an email list-building strategy: popup offers (15% off first delivery order), incentivized signup at checkout, and post-reservation follow-ups. You'll own your audience from day one, independent of algorithmic changes or third-party platforms.
Local SEO & Content Optimization
We optimize Google Local, build location-specific landing pages (Le Marais private dining, delivery to La Défense), and create content around high-intent keywords (catering Paris, group bookings, tasting menus). Google will rank your website, not just your listing.
Launch, Training & Optimization
We deploy your website, train your team on reservations and email marketing, and monitor performance for 30 days. Conversion rates, email signup volume, and reservation mix are tracked. We iterate based on real data.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Paris restaurants & f&b brand
The median restaurants & f&b client after 6 months
We analyze your website, Google Local profile, and customer journey to quantify exactly how much revenue you're losing to Yelp, Deliveroo, and poor conversion design. You'll get a custom report with your biggest bottleneck and a clear roadmap to own your customer relationships.
Median result across 12 restaurants & f&b Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We had a 68% mobile drop-off rate. After the redesign, 31%. If your agency can't tell you your mobile conversion rate, get a new one.”
Jade L.
CMO · Retail, $8M revenue
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does it take to see results?
Email capture and direct reservations start within 2–4 weeks of launch. Most clients see 30% of new bookings from their website by month 3, and 40–60% by month 6 as SEO and email campaigns mature. Conversion rate improvements are measurable in the first 30 days.
Will a new website affect my Google Local ranking?
No. A redesigned website actually improves your Google Local performance when optimized correctly. We migrate your Google Local data to the new site, retain your review history, and optimize on-page SEO signals (schema markup, location keywords, user reviews). Most clients see improved local search visibility within 60 days.
What if I already use Deliveroo, Uber Eats, or TheFork?
Your website doesn't replace these platforms—it supplements them. A direct-order option gives customers a choice and saves you commissions on the orders they make there. Most successful restaurants use a hybrid model: 40–50% from their website/email, 50–60% from aggregators. This way, you're less dependent on any single platform.
How much does this cost?
Web design projects for Paris F&B typically start at €3,500 for a single-location restaurant and scale to €8,000+ for multi-location or high-transaction volume. Most engagements fall in the €4,500–€7,000 range and include design, development, email setup, and 30-day optimization. Retainers for ongoing SEO and email marketing start at €1,200/month.
Do you integrate with my POS or reservation system?
Yes. We integrate with common POS systems (Toast, Square, Lightspeed) and reservation platforms (TheFork, Reso, Resy) so that direct bookings sync automatically with your operations. No double-entry, no lost orders. If your system isn't on our standard integration list, we can build a custom connection.
FREE · NO COMMITMENT · 48HR TURNAROUND