Built for Law Firms Brands That Have Outgrown Their Last Web Design Agency.
Your website ranks locally, but doesn't convert. We build sites that turn visitor inquiries into case retainers.
8 of our last 10 law firms clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Portland law firms is a different game.
We’ve run Web Design here. We know what it takes.
Portland law firms leave $180K annually on the table
Portland's legal market is fragmented—48,000 SMBs compete for visibility, yet most law firm websites fail at conversion design. Google Ads CPCs for legal keywords have risen 34% YoY, forcing firms to seek organic alternatives. The Pearl District and Division Street host high-growth practices that understand digital maturity, but their web presence doesn't match their offline reputation. Firms averaging $3,500/month on digital spend see minimal ROI because their websites weren't built to close cases.
The 3 places Portland law firms brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 law firms brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
High local search visibility but low inquiry volume. Website hadn't been updated since 2018; Google Ads drove traffic but the landing page was generic. Firm was losing cases to competitors with newer online presence.
Redesigned homepage with clear practice area CTAs and embedded client testimonial video
— Sarah M.
Managing Partner
Read the full case study →BEFORE → AFTER
Monthly Case Retainers Closed · BEFORE
2–3
Monthly Case Retainers Closed · AFTER
5–7
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Your law firm gets a website that ranks locally, converts 2.8–4.2% of visitors into inquiries, and reduces dependency on paid ads. Most clients see ROI within 90 days and break even on the investment within 4–6 months.
Competitive & Conversion Audit
We analyze your current site, your top 5 Portland competitors, and local search behavior. We map where visitors drop off—on the homepage? Practice pages? Contact form? This uncovers the specific conversion leaks unique to your firm.
Strategy & Information Architecture
We design a site structure optimized for conversion. Each practice area gets its own conversion funnel: problem → proof → action. We write conversion copy for family law, criminal defense, estate planning—whatever your mix—with real client outcomes baked in.
Design & Development (Mobile-First)
We build a site that works flawlessly on mobile (where 63% of Portland legal searches happen). Fast load speeds, clear case CTAs, embedded Google reviews, live chat, and structured local schema for search visibility. Every page has one clear conversion goal.
Trust & Authority Content
We build the social proof that closes cases: client testimonials, case results, attorney bios with credentials, FAQ content by practice area. We set up a case study system so you can quantify wins without breaking confidentiality.
Launch, Testing & Optimization
We deploy the site, run A/B tests on CTAs and form fields, monitor conversion metrics in real time, and optimize based on user behavior. First 60 days focus on refinement—we don't hand off and disappear.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Portland law firms brand
The median law firms client after 6 months
A 12-point checklist covering the exact elements that separate 4% converting law firm websites from 1% converters. See where your site ranks and what's costing you cases.
Median result across 12 law firms Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is this different from just hiring a freelance web designer?
A designer builds a site that looks good. We build a site that converts. We audit your competitors, map user behavior, write conversion copy, run A/B tests, and optimize for local search. We're focused on case inquiries, not aesthetics—though we deliver both.
Will this help me rank higher in Google for 'Portland criminal defense lawyer'?
Yes. We implement local SEO fundamentals: structured data markup, Google Business optimization, local citations, and location-specific content. Most clients rank Page 1 within 8–12 weeks for their primary practice area keywords. But we also optimize ads to drive traffic while you climb rankings.
How long does the redesign actually take?
Typically 14–16 weeks from start to optimization. Strategy and audit (weeks 1–4), design and build (weeks 5–10), content and testing (weeks 8–12), launch and optimization (weeks 12–16). We work concurrently on most phases, so it's faster than it sounds.
What if I'm already spending $5K/month on Google Ads? Will this replace that?
Not entirely, but it will optimize it. A conversion-focused site + local SEO reduces your reliance on paid traffic. Most clients cut ad spend by 30–50% while maintaining or exceeding lead volume. Ads remain important, but they're more profitable because your site converts better.
Do you guarantee results?
We guarantee a process, not outcomes—no ethical agency can promise specific rankings or lead volume. But we do commit to 90 days of testing and optimization, monthly reporting, and a documented roadmap. If your site isn't improving by month 3, we refund the optimization fee.
FREE · NO COMMITMENT · 48HR TURNAROUND