Built for Ecommerce Brands That Have Outgrown Their Last Web Design Agency.
Your website is your most critical sales asset. We design for conversions, not vanity.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
Chicago ecommerce is a different game.
We’ve run Web Design here. We know what it takes.
Chicago ecommerce businesses lose $2.1M annually to poor site design
Chicago's ecommerce sector is highly fragmented—140,000 SMBs compete in the metro, yet most lack conversion-optimized digital experiences. The Loop and River North host high-velocity B2B and direct-to-consumer sellers who face intense channel competition on Meta and Google Shopping. Businesses that invest in strategic web design see 2.3x improvement in ROAS within six months, yet 67% of Chicago ecommerce sites still rely on template designs that fail to capture local audience intent.
The 3 places Chicago ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Conversion rate was stuck at 1.3%, organic traffic was declining due to poor site structure, and Meta ad ROAS had dropped to 1.8:1. The client was spending $6,500/month on ads but losing money on lower-funnel conversions.
Redesigned product pages with benefit-driven copywriting, trust badges, and user-generated content sections; improved category page hierarchy and internal linking for SEO
— Sarah M.
Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly Revenue from Organic + Paid · BEFORE
$14,200
Monthly Revenue from Organic + Paid · AFTER
$23,150
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
After our engagement, you'll have a high-converting website that works harder than your ad spend. Most clients see 35–50% improvement in conversion rate, 22% reduction in cart abandonment, and 3–5x ROI on the design investment within six months.
Audit & Competitive Analysis
We analyze your current site, crawl competitor designs across Chicago, and identify conversion bottlenecks specific to your product categories. We review your ad spend, traffic sources, and customer journey friction points. This gives us a clear picture of where design changes will unlock the most revenue.
Strategic Design & UX Planning
We map your ideal customer journey, design high-converting layouts for product and category pages, and plan retargeting touchpoints. Every design decision is backed by data—we know what works for Chicago ecommerce buyers. We present wireframes and conversion hypotheses before any pixel work.
Build & Conversion Optimization
We develop your site on a modern, fast platform (Shopify, custom, or migration), implement structured data for search visibility, and embed conversion elements: clear CTAs, trust badges, social proof, and exit-intent campaigns. Every page is built for speed and mobile-first Chicago audiences.
Testing & Launch Strategy
Before going live, we run usability testing, load testing, checkout flow validation, and A/B testing plans. We coordinate your launch timing to minimize disruption and maximize early traffic gains. We install retargeting pixels and set up conversion tracking across all paid channels.
Post-Launch Optimization & Scaling
We monitor conversion metrics, user behavior, and revenue impact daily for the first month. We identify quick wins (form field changes, CTA copy tweaks, image optimization) and run weekly optimization sprints. We provide you with a clear playbook for continued improvement and revenue scaling.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Chicago ecommerce brand
The median ecommerce client after 6 months
Get a detailed analysis of your ecommerce site's performance, competitive positioning, and revenue opportunities. Our audit reveals exactly where design and UX changes will unlock the most revenue.
Median result across 12 ecommerce Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does a full ecommerce website redesign take?
Most projects take 4–5 months from kickoff to launch. This includes audit, strategy, design, build, testing, and optimization. We move fast, but we don't rush—every decision is backed by data and user research. Rush timelines are available but typically cost 20–30% more.
What if we're already on Shopify? Can you improve our existing store?
Yes. We audit your current setup, identify design and conversion gaps, then optimize or rebuild your theme, pages, and flows. Most Shopify stores leave 30–40% conversion potential on the table due to poor templates or outdated design. We unlock that without a full migration.
How much does web design typically cost?
Chicago ecommerce redesigns range from $12,000–$35,000 depending on scope (new build vs. optimization), complexity, and integrations. We price based on revenue impact, not hours. Larger sellers or complex requirements may cost more. We provide a transparent proposal after the audit phase.
Will the new design help with SEO and organic traffic?
Absolutely. Good ecommerce design is inseparable from SEO. We build semantic structure, optimize page speed, implement structured data, and create conversion-focused content that search engines reward. Most clients see 30–70% organic traffic growth within 6 months.
What about integrating with our current ad campaigns (Meta, Google)?
We integrate pixel tracking, conversion APIs, and audience data from day one. Your new site will work harder for your existing ad spend—most clients see 2–3x improvement in ROAS within 120 days because the design and landing experience are finally optimized for the traffic you're already buying.
FREE · NO COMMITMENT · 48HR TURNAROUND