📍 Berlin · Social Media

Built for Technology & SaaS Brands That Have Outgrown Their Last Social Media Agency.

Your LinkedIn isn't generating pipeline. Your Facebook spend is inefficient. We fix that with content strategy built for B2B SaaS.

Get a market diagnostic →See real results ↓

8 of our last 10 technology & saas clients saw measurable organic growth within 6 months

📍 Berlin
Berlin Technology & SaaS market
We've generated €2.1M in attributed pipeline for Berlin SaaS clients in the past 18 months
Tracked through CRM and UTM tagging; includes 47 closed deals across 9 clients; average CAC €74
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your LinkedIn posts get engagement, but no qualified leads reach your sales team
Your Facebook and Instagram ad CPCs are climbing (€12–€18 per click), but conversion rates are flat
You publish 2–3 posts per week, but nothing moves the needle on sales

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.

Berlin technology & saas is a different game.

We’ve run Social Media here. We know what it takes.

MARKET LANDSCAPE · BERLIN TECHNOLOGY & SAAS

Berlin's 140,000 SMBs waste €2,400/year on social content that doesn't convert

Berlin's technology and SaaS ecosystem is hyper-competitive but underfunded in social strategy. Most agencies optimize for vanity metrics—likes and shares—while your pipeline starves. The market spends €3,200/month on digital marketing, but 60% of that waste happens on social channels with no conversion framework. Worse: your competitors in Mitte and Kreuzberg are already building communities on LinkedIn and Twitter. The cost to catch up grows every month.

LinkedIn Engagement Rate

4.5–6.2%%

Content-to-Lead Conversion

3.1–4.7%%

Average Cost Per Lead (paid social)

€62

WHAT WE FIND FIRST

The 3 places Berlin technology & saas brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 technology & saas brands we assess — regardless of size or previous agency history.

01 · YOUR LINKEDIN

Your LinkedIn posts get engagement, but no qualified leads reach your sales team

You're optimizing for audience growth and vanity metrics instead of pipeline conversion. Content is educational but not tied to a lead capture system or sales motion.

02 · YOUR FACEBOOK

Your Facebook and Instagram ad CPCs are climbing (€12–€18 per click), but conversion rates are flat

Audience targeting is too broad and creative messaging doesn't speak to buyer pain or intent. You're competing with generic content in oversaturated segments.

03 · YOU PUBLISH

You publish 2–3 posts per week, but nothing moves the needle on sales

Content calendar is driven by consistency, not strategy. No buyer journey mapping, no conversion funnel, no measurement against pipeline KPIs.

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free Social Media audit for Berlin technology & saas businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • Social Media benchmarks for Berlin technology & saas businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Technology & SaaS case study

RESULTS · 6 months

18
Qualified leads per month
€78
Cost per qualified lead
4.2%
LinkedIn engagement rate
CLIENT STORY · TECHNOLOGY & SAAS × SOCIAL MEDIA · BERLIN

€3,500/month digital budget spent across Facebook, LinkedIn, and Google Ads with no attribution to pipeline. LinkedIn had 2,100 followers but engagement under 0.6%. Sales team saw zero qualified leads from social.

Rebuilt LinkedIn strategy to target project managers and construction company founders with pain-led content (labor shortage, project delays, cost overruns)

Martin K.

Founder & CEO

Read the full case study →

BEFORE → AFTER

Monthly Qualified Leads from Social · BEFORE

0–2

Monthly Qualified Leads from Social · AFTER

18

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

After 6 months, you'll have a predictable social-to-pipeline engine generating 15–25 qualified leads per month at €60–€120 CAC. Your LinkedIn and Twitter presence will establish thought leadership in your segment, your content will compound in value, and your sales team will have a steady stream of inbound.

1

Audit & Pipeline Mapping

We analyze your current social presence, content performance, and sales funnel to identify where engagement dies. For Berlin SaaS, this means understanding your buyer segments across decision-makers (CTOs, heads of ops) and influencers (founders, thought leaders).

2

Conversion Strategy & Messaging

We build a content strategy that maps to your buyer journey: awareness (thought leadership), consideration (case studies, webinars), decision (product demos, testimonials). Each channel (LinkedIn, Twitter, email) has a clear conversion goal, not just reach.

3

Content & Community Setup

We create 8–12 weeks of high-converting content, establish lead capture systems (landing pages, lead magnets, CRM integration), and set up LinkedIn and Twitter for pipeline generation. For Berlin tech companies, we prioritize B2B channels and playbooks.

4

Paid & Organic Execution

We launch organic posting with a consistent brand voice, run targeted paid campaigns (LinkedIn, Twitter ads) to high-intent audiences, and build community through engagement and partnerships with other Berlin SaaS founders.

5

Measure & Scale

We track every metric that matters: qualified leads, cost per lead, pipeline influence, and revenue attribution. Monthly reviews identify winning content pillars, audience segments, and channels. We scale what works, kill what doesn't.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Berlin technology & saas brand

The median technology & saas client after 6 months

A no-fluff, competitive audit checklist used by top Berlin tech founders to benchmark their social strategy against market leaders. Includes audience targeting templates, content pillars for B2B SaaS, and a simple pipeline tracking sheet.

Median result across 12 technology & saas Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

4.7×
engagement rate
+61%
DM leads / mo
60d
to momentum
CLIENT VOICES

Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.

LR

Leo R.

CMO · Fashion Brand

We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.

TN

Tara N.

Head of Marketing · Food & Beverage, $4M revenue

Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.

BH

Ben H.

CEO · Retail Brand, $7M revenue

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How long until we see qualified leads?

Most clients see their first 3–5 qualified leads within 6–8 weeks of launch. Meaningful volume (15+ per month) typically arrives by month 4–5. The timeline depends on your sales cycle length, buyer journey, and how established your brand is. We'll set realistic expectations in week 1.

What if our sales team isn't ready to handle inbound?

Smart question. We recommend having a clear lead qualification and sales follow-up process before we launch paid campaigns. If you don't have one, we'll help you build it (often takes 2–3 weeks). Organic content can start immediately while you prep sales.

Do you manage our posting, or do we?

We manage content creation, posting, and campaign optimization. You focus on business. We'll provide draft messaging for founder posts (if you want to lead on Twitter/LinkedIn) and give you full visibility via shared dashboards. The content is yours; we execute the strategy.

What's included in your retainer?

Retainers range from €1,500–€8,000/month depending on scope. A typical package includes: content strategy + 15–20 monthly posts + community management + 1 paid campaign + reporting + monthly strategy review. We'll tailor to your budget and growth goals.

How do you handle budget allocation across LinkedIn, Twitter, and paid ads?

We start with organic (posts, thought leadership, community) to build credibility. Once we identify winning content pillars and audiences, we layer in paid to scale. Typical split: 60% organic (content + team), 40% paid (ads + lead capture). We adjust quarterly based on performance.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Berlin technology & saas market diagnostic.

7-Step Social Audit Checklist: How to identify leaks in your current strategy
LinkedIn Content Pillar Template: What to post to attract buyers, not just followers
Pipeline Tracking Sheet: How to measure social's true ROI (not vanity metrics)
Competitive Intel Report: How Berlin's top 5 SaaS companies use social (with examples)

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam