Built for Retail & Consumer Goods Brands That Have Outgrown Their Last Social Media Agency.
Turn social into your highest-converting sales channel. Community-first strategy, measurable ROI.
8 of our last 10 retail & consumer goods clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Nice retail & consumer goods is a different game.
We’ve run Social Media here. We know what it takes.
70% cart abandonment is costing Nice retailers millions annually
Nice's luxury retail and tourism-driven consumer goods market demands hyper-local, visually-rich content that builds trust before conversion. Your competitors on Promenade des Anglais and Vieux-Nice are underinvesting in social community—leaving cart abandoners unrecovered and product discovery lost to marketplaces. Social media for retail in Nice isn't about vanity metrics; it's about recapturing the 70% who browsed, nearly bought, and disappeared. Brands winning here combine storytelling with retargeting, turning browsers into repeat customers.
The 3 places Nice retail & consumer goods brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 retail & consumer goods brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
E-commerce traffic was solid (2,000+ monthly visitors), but 68% of cart abandoners never returned. Instagram was active but unfocused; no retargeting strategy existed. Competitors' Reels on TikTok and Instagram were outpacing their storytelling.
Implemented pixel-based cart recovery with 3-touch email + social retargeting sequence; 48-hour window for Reels-based offers
— Marie P.
Owner
Read the full case study →BEFORE → AFTER
Monthly Social-Attributed Revenue · BEFORE
€8,200
Monthly Social-Attributed Revenue · AFTER
€26,800
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, your social channels recover 18–24% of abandoned carts, your cost per acquisition drops 22–31%, and social-attributed revenue becomes your fastest-growing channel. Within 6 months, you'll see sustainable 25–35% increases in repeat customer purchase rate and a 40–50% lift in product discoverability across organic and paid channels.
Audit & Discovery
We map your current social presence, cart abandonment flow, and competitor landscape in Nice. We identify which platforms (Instagram, Facebook, TikTok) hold your actual customers and where discovery barriers exist.
Strategy & Content Framework
We build a community-first content calendar: mix of product discovery, customer testimonials, behind-the-scenes storytelling, and cart-recovery messaging. Each piece targets a stage in the buying journey—awareness through repurchase.
Cart Recovery & Retargeting Setup
We configure pixel tracking, audience segmentation, and automated retargeting campaigns across Instagram and Facebook. Cart abandoners see your best-converting content within 2–6 hours, driving them back to checkout.
Content Creation & Launch
Our team produces 40–60 pieces of retail-focused content monthly: Reels, Carousel Ads, product photography, customer stories. Every piece is optimised for conversion, not engagement vanity.
Measurement & Optimisation
Weekly reporting on cart recovery rate, cost per acquisition, social-attributed revenue, and engagement. We test creative, audiences, and messaging—then double down on what converts.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Nice retail & consumer goods brand
The median retail & consumer goods client after 6 months
A data-driven guide showing exactly how Nice retailers are recovering abandoned carts and building repeat-customer communities through social. Includes templates, audience segments, and the 3-touch retargeting sequence proven to convert.
Median result across 12 retail & consumer goods Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They mapped our content to every stage of the buyer journey. That sounds basic — but nobody had done it for us before. The results were immediate.”
Raj S.
Founder · E-commerce Brand, $3M revenue
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long before we see results?
Cart recovery improvements typically appear within 2–3 weeks of launch (retargeting sequences start firing immediately). Meaningful revenue impact and cost-per-acquisition improvements show in 60–90 days. Full momentum and competitive advantage emerge at 6 months, when repeat customer rate and product discoverability compound.
What if we're already spending €3,000+/month on social ads?
Most Nice retailers are undercapitalised on social creative and retargeting—they chase volume instead of conversion. We audit your spend, kill waste immediately, and reallocate budget toward high-ROI audiences (cart abandoners, past customers, engaged followers). Expect 22–31% efficiency gains within 60 days without increasing budget.
Do you manage all our social channels, or just strategy?
We handle everything: strategy, content creation (40–60 pieces/month), ad management, retargeting setup, and measurement. You receive a weekly dashboard showing revenue impact, cost per acquisition, and cart recovery rate. Minimal effort from your team; maximum results.
How do you measure ROI? Is it really social-attributed?
Yes. We implement pixel tracking, UTM parameters, and conversion APIs across Instagram, Facebook, and your e-commerce platform. Every customer who clicked a social ad and purchased is tracked. We also use incrementality testing to isolate social's true contribution (not just attribution) and report monthly on revenue impact, cost per acquisition, and repeat-purchase rate.
What's your retainer cost, and do you have a minimum commitment?
Retainers for Nice retail & consumer goods typically range €1,800–€4,200/month, depending on content volume, ad spend, and platform count. Minimum is 6 months. First month includes full audit and strategy; subsequent months are execution and optimisation. ROI almost always exceeds retainer by Month 3.
FREE · NO COMMITMENT · 48HR TURNAROUND