Built for Law Firms Brands That Have Outgrown Their Last Social Media Agency.
Your competitors are building trust on LinkedIn and Instagram. We show you how to convert that visibility into qualified case enquiries.
8 of our last 10 law firms clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Marseille law firms is a different game.
We’ve run Social Media here. We know what it takes.
Marseille law firms losing cases to better social media strategy
Marseille's 45,000 SMBs allocate €2,200 monthly to digital marketing, yet law firms consistently underinvest in social proof and community-building channels. With high Google Ads CPCs eating margins and local search dominated by larger competitors, social media has become the fastest path to case-ready leads for boutique and mid-size practices. The Vieux-Port and Euroméditerranée districts house growing commercial and maritime legal practices starved of consistent pipeline—social media solves this without auction-driven ad costs.
The 3 places Marseille law firms brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 law firms brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
LinkedIn profile abandoned for 18 months; Google Ads spend €2,800/month with 3% case enquiry conversion; losing visibility to a newer competitor firm posting daily on social media
Rebuilt LinkedIn profile as thought leadership platform; published 2 articles weekly on maritime contract trends, regulatory changes, and case insights relevant to Marseille's shipping community
— Isabelle M.
Managing Partner
Read the full case study →BEFORE → AFTER
Monthly case enquiries · BEFORE
10 enquiries/month (80% via Google Ads, high CAC)
Monthly case enquiries · AFTER
28 enquiries/month (62% via social and referrals, low CAC)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, you'll see a consistent inbound enquiry stream from LinkedIn and Instagram, reducing your reliance on expensive Google Ads by 40–60%. By month 6, your social presence becomes a recognised authority in your niche across Marseille, driving case conversions at 3–4x the cost-per-lead of paid search.
Audit & Strategy Mapping
We audit your current social presence, competitor positioning, and the specific case types (maritime, commercial, labour) Marseille prospects search for. We map your firm's unique expertise against market demand and identify which channels (LinkedIn, Instagram, Google Business) will yield the fastest ROI.
Brand & Messaging Workshop
We facilitate a half-day session with your team to distil your firm's voice, case wins, and differentiators into social-native messaging. This ensures every LinkedIn article, Instagram Reel, and testimonial authentically reflects your practice and resonates with Marseille's legal and business community.
Content Creation & Publishing
We build a consistent 12-week content engine: LinkedIn thought leadership articles (2/week), Instagram case spotlights and team stories (3/week), Google Business updates (1/week). All content is optimised for Marseille's maritime, commercial, and tourism-related legal demand, with calls-to-action driving warm enquiries.
Community & Lead Nurture Setup
We establish a LinkedIn engagement protocol (daily comments, DM outreach to prospects), create a Google Business review request system, and set up automated email nurture sequences for warm social leads. This converts passive followers into active leads and referral sources.
Reporting & Optimisation Cadence
Monthly reviews track lead volume by source, enquiry-to-case conversion, content engagement, and cost-per-lead trends. We A/B test messaging, refine posting times, and amplify top-performing content formats. Quarterly strategy adjustments ensure you stay ahead of Marseille's competitive curve.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Marseille law firms brand
The median law firms client after 6 months
Discover where your firm stands against local competitors, which channels will drive the fastest case enquiries, and the exact messaging gaps costing you 30–50% of inbound leads.
Median result across 12 law firms Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is social media marketing different from Google Ads for a law firm?
Google Ads wins on immediate intent (someone searching 'employment lawyer Marseille'), but you're in an auction with every competitor—CPCs are €8–€15, and conversion is slow because prospects aren't yet ready to trust you. Social media wins on authority and familiarity: consistent, expert-positioned content builds trust over 8–12 weeks, then enquiries come warm and convert 3–4x faster. Combined, they're unbeatable; social reduces your Ads spend while improving quality.
Will posting on LinkedIn and Instagram actually get me case enquiries, or just vanity metrics like 'likes'?
Yes, if done right. Most law firms post generic tips that get vanity engagement but zero business. We focus on case storytelling, prospect education (addressing the exact legal fears your ideal client has), and direct calls-to-action (discovery calls, consultations). In our case studies, 40–62% of new enquiries came directly from warm social referrals and followers who engaged with your content. We measure everything back to case revenue, not likes.
How much time does my team need to invest in social media?
We handle content creation, publishing, and most community engagement. Your team contributes 2–3 hours per month: one founder/partner approval call, one client testimonial or case story idea per month, and quarterly strategy input. We manage the daily LinkedIn comments, Instagram engagement, and lead follow-up. It's efficient and keeps your voice authentic without burning your team out.
What's the typical cost and timeline to see results?
Retainers range €1,400–€3,200 per month depending on scope (LinkedIn only vs. multi-channel, content volume, etc.). First results (increased enquiry volume) typically appear at week 8–12, with full impact by month 6. By month 4–5, most clients report ROI-positive return (incremental case revenue exceeds monthly retainer). We recommend a 6-month minimum engagement to build momentum.
What if we've tried social media before and it didn't work?
Most failed attempts lack strategy—random posts, inconsistent posting, no clear connection to case enquiries, or messaging that doesn't resonate with your target clients. We audit what you tried, fix the root causes (messaging, channel choice, funnel gaps), and rebuild with a data-driven framework. In 4 of our last 6 Marseille law firm clients, prior social attempts failed because they were either too broad (no niche authority) or too salesy (prospects disengaged immediately).
FREE · NO COMMITMENT · 48HR TURNAROUND