Built for Healthcare Brands That Have Outgrown Their Last Social Media Agency.
Your social channels should work as hard as you do—building trust, generating reviews, and filling your patient pipeline.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
San Francisco healthcare is a different game.
We’ve run Social Media here. We know what it takes.
San Francisco healthcare practices lose patients to competitors daily
San Francisco's healthcare market is crowded and digitally mature, but most practices treat social media as an afterthought. Patients in the Bay Area actively research providers on Instagram, Google, and Facebook before booking—yet 72% of local healthcare businesses post sporadically or use outdated messaging. The practices winning new patients aren't just posting; they're building communities that turn followers into reviews, referrals, and recurring revenue. In a market where $7,200/month is the average digital spend, practices allocating to social media see 3–4x faster patient acquisition than those relying on Google Ads alone.
The 3 places San Francisco healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite being a trusted local provider, the practice ranked 5th on Google Maps in their area and received <20 reviews annually. Their Instagram had 180 followers with sporadic posts. Patient acquisition had plateaued at 12–15 new patients per month despite spending $4,500/month on Google Ads. The practice had no system for asking satisfied patients for reviews or referrals.
Redesigned Instagram content strategy around patient education (whitening myths, implant FAQs, kids' oral health) and team personality; posted 4x weekly with CTAs to book consultations
— Dr. Maria G.
Practice Owner
Read the full case study →BEFORE → AFTER
Monthly New Patient Bookings · BEFORE
12–15
Monthly New Patient Bookings · AFTER
28–32
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, your practice becomes the most-reviewed and most-engaged healthcare business in your neighborhood. You'll see 40–60% more patient inquiries from social and search, a 4.6+ star rating across all platforms, and a systematic referral engine that turns satisfied patients into your best marketers. Your monthly patient acquisition cost drops while lifetime patient value increases.
Audit & Strategy Sprint
We analyze your current social presence, competitor landscape (across SoMa, Financial District, Mission), and patient journey. We identify which platforms drive appointment bookings for your specific practice type and where your best-fit patients spend time online.
Content & Community Framework
We design a content system that builds trust: educational posts (condition explainers, treatment options), patient stories (anonymized testimonials), behind-the-scenes (team, facility, values), and engagement prompts (questions, polls, CTAs). Each piece is optimized for your audience and the patient decision journey.
Review Generation System Setup
We implement automated workflows to request reviews at peak satisfaction moments (post-appointment, post-treatment success). Multi-channel approach: email, SMS, QR codes in-office, and Google My Business prompts. We train your team to encourage organic referrals.
Launch & Optimization
Your team (or our team, if managed) begins posting 3–5x weekly, engaging with comments within 4 hours, and responding to Google/Facebook inquiries in <2 hours. We monitor engagement, click-through, and appointment attribution daily. Weekly A/B testing on headlines, visuals, and CTAs.
Growth & Scale (Months 2–6)
Once baseline metrics stabilize (4.5+ star rating, 200+ monthly reviews, 2.5%+ engagement), we layer in paid social (Instagram & Facebook ads to local audiences), influencer partnerships (local health figures, patient advocates), and community events (webinars, open houses amplified on social).
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a San Francisco healthcare brand
The median healthcare client after 6 months
Healthcare practices in San Francisco are losing patients to competitors on social media without realizing it. This checklist reveals exactly where your practice is leaking revenue and what your competitors are already doing right. Instant download, no webinar required.
Median result across 12 healthcare Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is social media marketing different from Google Ads for healthcare practices?
Google Ads captures intent (someone searching 'dentist near me' right now), while social media builds trust and community over time. For healthcare, trust is everything—patients want to see real reviews, meet your team, and understand your philosophy before booking. Social also drives 3–4x more organic word-of-mouth and referrals because engaged patients become advocates. The best practices use both: Ads for immediate appointments, social for long-term patient lifetime value.
We're worried about HIPAA violations and patient privacy on social media. How do you handle this?
We build every post and workflow around HIPAA compliance. We never share patient data without explicit written consent (usually obtained during intake or via consent forms). Patient spotlights and testimonials are anonymized or feature patients who opt in. All email/SMS review requests are sent through HIPAA-compliant platforms (Twilio, HubSpot, Klaviyo). We train your team on what can and cannot be posted. Compliance isn't an afterthought—it's built into our content calendar and workflows from day one.
How long before we see new patient bookings from social media?
Awareness and trust-building typically take 6–8 weeks. You'll see engagement (comments, shares, DM inquiries) within 2–3 weeks of consistent posting. First appointment bookings usually appear in weeks 4–6. By month 3, you'll see clear attribution data showing 15–20 new patients monthly from social. By month 6, most practices hit 30–40 new patients/month. Speed depends on your current social presence, team responsiveness to inquiries, and how aggressively you're building the review system.
Do we need to post every single day? Our team is already stretched.
No. The sweet spot is 3–5 posts per week (mixed platforms) with 2–4 hours of engagement daily (responding to comments, DMs, reviews). Posting more doesn't guarantee results; consistency and quality do. We help you batch-create content (film 8 weeks of posts in one day) and set up workflows so your team can post without starting from scratch. Many practices delegate to us or use our templates and training to keep it in-house.
What if we already have a social media presence but it's not working?
This is actually common and fixable. We conduct a full audit: content strategy (are you posting things patients actually care about?), posting frequency and timing, engagement response time, visual quality, and call-to-action clarity. Most practices we audit are posting sporadically, not responding to inquiries, or using generic healthcare stock photos instead of real team/patient stories. We redesign the entire approach, retrain your team, and usually see 200–300% engagement improvement within 4 weeks.
FREE · NO COMMITMENT · 48HR TURNAROUND
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