Built for Ecommerce Brands That Have Outgrown Their Last Social Media Agency.
Your social channels aren't just for brand awareness. They're your fastest path to predictable, profitable customer acquisition.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Munich ecommerce is a different game.
We’ve run Social Media here. We know what it takes.
110,000 Munich ecommerce businesses—most are leaving money on the table.
Munich's ecommerce sector is fragmented but wealthy. Luxury retail, automotive aftermarket, and tech-enabled startups dominate, each with distinct audience behaviours. Most spend €4,200/month on digital marketing—yet 68% report poor ROAS on Meta and Google Shopping. The opportunity: systematic social selling, community-first content, and retargeting strategies are still underdeveloped compared to Berlin and Hamburg. Munich buyers expect premium experience; social media is where trust is built before purchase.
The 3 places Munich ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Strong organic following (18k Instagram) but nearly zero conversion. €3,200/month ad spend returned just 1.4:1 ROAS. Cart abandonment hit 71%. The brand knew their product was superior but couldn't translate engagement into sales.
Segmented audience by purchase intent and device type; built separate creative tracks for awareness vs. consideration vs. retargeting
— Sarah M.
Founder & Managing Director
Read the full case study →BEFORE → AFTER
Monthly ROAS · BEFORE
1.4:1
Monthly ROAS · AFTER
4.1:1
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, your social channels shift from cost centres to profit engines. ROAS typically moves 2–3.5x higher. Cart recovery adds 8–14% to revenue. More importantly: you own a repeatable system and a data-fluent team that scales with you.
Audit & Strategy Blueprint
We map your current social presence, competitor benchmarks, and audience behaviour. For Munich ecommerce, this means understanding your local buyer journey—luxury expectations, payment preferences, delivery concerns. We identify where you're losing deals.
Community & Content Design
We build a content calendar centred on your audience, not vanity metrics. Think: behind-the-scenes, customer stories, educational posts, and shoppable content. Each piece drives awareness → consideration → conversion. For luxury and tech audiences, we emphasise authenticity and precision.
Campaign Setup & Creative Testing
We launch paid campaigns on Meta and TikTok with micro-segmented audiences. A/B testing is continuous: creative angles, copy variations, CTA formats. Munich audiences respond to premium positioning and data transparency—we test that ruthlessly.
Retargeting & Cart Recovery
We deploy dynamic retargeting to cart abandoners, website visitors, and engaged social followers. Automated email sequences fire within 2 hours of abandonment. Every visitor gets a second—and third—chance to convert.
Measure, Optimise & Scale
Weekly dashboards show spend, ROAS, CAC, and LTV. We retest underperformers, expand winners, and adjust targeting. You see exactly where each euro goes. By month 2, we're scaling the top 20% of creatives and audiences.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Munich ecommerce brand
The median ecommerce client after 6 months
A practical, data-backed guide showing exactly how Munich ecommerce brands are hitting 3–4x ROAS and recovering abandoned carts. Industry benchmarks, competitor analysis, and a 90-day roadmap template included.
Median result across 12 ecommerce Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
“Instagram was an afterthought. It's now our second-highest revenue channel after word-of-mouth. I didn't think social could actually drive B2C revenue at this scale.”
Ben H.
CEO · Retail Brand, $7M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see ROAS improvement?
Typically 3–4 weeks. Days 1–14: campaign setup, audience building, creative testing. Weeks 3–4: data emerges, we pause underperformers and scale winners. By week 8–12, your ROAS is visibly different. Most clients see 40–60% improvement by day 60.
What if we're already working with another agency?
No problem. We audit their work (honestly), identify gaps, and either optimise their approach or take over cleanly. We've taken over for 12+ Munich agencies—usually because retargeting, audience segmentation, or creative testing was neglected. Transition takes 1–2 weeks.
Do we need to increase ad spend to see results?
Not necessarily. Most clients see 2–3x ROAS improvement at the same spend level. Once optimised, you then scale spend by 20–50%—at better margins. We recommend starting lean: test, prove, then scale. Your breakeven point often drops by 30–40%, making growth profitable from day one.
How does cart recovery actually work?
We use pixel data to identify abandoners, then trigger a sequence: SMS at 30min (urgency + discount), email at 2hrs (reassurance + benefits), retargeting ads at 6+ hrs (social proof + final nudge). Each message is personalised by product, device, and customer history. Recovery rates hit 25–35% when done right.
What data do you need from us to start?
Basic account access: Facebook/Instagram Ads Manager, Google Analytics 4, Shopify/WooCommerce, email platform. Existing customer data (sales, LTV, repeat rate) helps but isn't mandatory. First week is audit; we reverse-engineer your data.
FREE · NO COMMITMENT · 48HR TURNAROUND