Built for Hotels & Hospitality Brands That Have Outgrown Their Last SEO Agency.
Stop losing 30% of revenue to OTA commissions. Rank higher on Google, own your customers, grow faster.
8 of our last 10 hotels & hospitality clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Houston hotels & hospitality is a different game.
We’ve run SEO here. We know what it takes.
Your Houston hotel deserves direct booking traffic.
Houston's hospitality market is fragmented—120,000+ SMBs competing for visibility, yet most hotels rely entirely on Booking.com and Expedia for reservations. Search demand for 'hotels near me' and specific neighborhoods (Galleria, Downtown) grows 14% YoY, but only 25% of local hotels capture that traffic organically. Your website traffic exists; you're just not converting it into direct bookings. SEO isn't optional anymore—it's survival.
The 3 places Houston hotels & hospitality brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 hotels & hospitality brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite solid reviews and strong word-of-mouth, the hotel ranked on page 3–4 for 'luxury hotels Galleria' and 'hotels near Galleria shopping.' 78% of bookings came through Expedia; direct bookings were stagnant at 22%. High OTA commissions were eroding margins.
Rebuilt site structure with geo-specific content clusters ('Galleria District Guide,' 'Dining Near Our Hotel,' 'Shopping & Nightlife') and implemented hotel schema markup for Google Hotel Pack eligibility.
— Maria T.
Owner & General Manager
Read the full case study →BEFORE → AFTER
Direct Bookings (Monthly) · BEFORE
~18 bookings/month (22% of total)
Direct Bookings (Monthly) · AFTER
~82 bookings/month (38% of total)
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, you'll rank for 40–60 high-intent keywords, capture 60–80% more organic search traffic, and convert 2–3x more website visitors into direct bookings. By month 12, you'll reduce OTA dependence by 25–35%, reclaim 4–8% of gross revenue, and own your customer acquisition.
SEO Audit & Competitor Analysis
We crawl your site, identify technical SEO gaps (page speed, mobile, schema markup), and analyze how your top 5 Houston competitors rank. We'll show you exactly which keywords—'hotels in Montrose,' 'downtown Houston luxury accommodations,' 'pet-friendly hotels near Galleria'—you're missing.
Keyword & Content Strategy
We map high-intent search queries specific to Houston neighborhoods, amenities, and traveler personas. For a Galleria hotel, that means targeting 'business hotels near Galleria,' 'weekend getaways Houston,' and seasonal events ('Houston Energy Conference hotels').
Technical SEO & Site Optimization
We fix indexation issues, improve page speed (critical for mobile bookers), implement hotel schema markup for rich snippets, and optimize your site architecture for Google's Hotel Pack algorithm. This makes you eligible for Google's high-visibility hotel carousel.
Content & Review Strategy Execution
We publish location guides ('Things to Do in Uptown Houston'), amenity-focused pages, and blog content that answers traveler questions. Simultaneously, we build a review generation system to increase your Google ratings and social proof signals.
Tracking, Reporting & Optimization
We set up Google Analytics 4 conversion tracking (direct bookings), monitor keyword rankings weekly, and adjust strategy based on seasonal demand. You get monthly performance reports showing organic traffic growth, booking attribution, and ROI vs. OTA spend.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Houston hotels & hospitality brand
The median hotels & hospitality client after 6 months
See how your hotel ranks against 50+ Houston properties. Includes keyword visibility audits, direct booking conversion benchmarks, and a 90-day SEO action plan tailored to your property size and market segment.
Median result across 12 hotels & hospitality SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see rankings and booking results?
You'll see keyword ranking improvements within 6–8 weeks and meaningful organic traffic within 3 months. Direct booking conversions typically follow 1–2 months after traffic increases, as your site optimization and review signals compound. Most clients see 25–40% more direct bookings by month 6.
Do you guarantee first-page rankings?
No. Google doesn't allow guarantees, and any agency claiming 100% ranking guarantees is overselling. What we do guarantee is measurable progress: more organic impressions, more traffic, and more direct bookings. We'll show you monthly ranking improvements and keyword velocity in your dashboard.
What's the minimum retainer? Can we do project-based SEO?
Our minimum retainer is $2,200/month for ongoing optimization. We also offer project-based engagements ($4,500–$7,500) for audits, site rebuilds, and content strategy—but ongoing SEO requires at least 3–6 months to show real results. Most clients commit to 6+ months.
Will SEO hurt our Booking.com and Expedia presence?
No. SEO and OTA channels are complementary. By ranking higher on Google, you capture incremental traffic that OTAs don't control. You'll continue optimizing your OTA listings simultaneously. The goal is to diversify—reduce OTA dependency, not eliminate it overnight.
What if we have a small hotel with limited budget?
We work with hotels as small as 15 rooms. If your monthly marketing budget is under $2,200, we recommend starting with our SEO Audit & 90-Day Plan ($4,500) to identify quick wins, then deciding on ongoing optimization. For budget constraints, we prioritize high-ROI tactics (Google Business Profile, review generation, core page SEO).
FREE · NO COMMITMENT · 48HR TURNAROUND