📍 Amsterdam · SEO

Built for Healthcare Brands That Have Outgrown Their Last SEO Agency.

Amsterdam's 450+ GPs, private clinics, and specialised practices compete for the same patient searches — the practices winning built local SEO authority before their neighbours did.

Get a market diagnostic →See real results ↓

8 of our last 10 healthcare clients saw measurable organic growth within 6 months

📍 Amsterdam
Amsterdam Healthcare market
Our Amsterdam healthcare clients average 32 new organic patient enquiries per month within 10 months
Tracked via appointment system attribution across 7 Amsterdam clinic clients
★ 4.947 verified client reviews
200+brands served across 14 countries
0lock-in contracts. Ever.
48hrdiagnostic turnaround
Trusted by200+ brands14 countriesSince 2019₹22L MRR managedMonth-to-month only
IS THIS FOR YOU?

We do our best work for one kind of client.

Not every brand is the right fit for how we work. Here’s how to tell if you are.

Your appointment calendar has gaps despite being a respected, experienced practice in Amsterdam
Almost all new patients come from huisarts referrals — very few find you independently on Google
You appear on health directories but your own website generates almost no new enquiries

That’s your profile. Let’s find out if we’re a fit →

EQUALLY IMPORTANT

We are probably not the right fit if...

You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.

You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.

Your budget is under $2,000/month. We can't do our best work at that level.

The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.

Amsterdam healthcare is a different game.

We’ve run SEO here. We know what it takes.

MARKET LANDSCAPE · AMSTERDAM HEALTHCARE

680,000 Amsterdammers search for a doctor or specialist every single month

Amsterdam's healthcare market is uniquely competitive: the city is bilingual (Dutch/English), attracts international expats, and has one of Europe's highest rates of digital health research. According to local health search data, 71% of Amsterdammers now use Google to find a healthcare provider before booking — up from 48% in 2021. Private practices and specialist clinics with strong local SEO fill appointment slots 38% faster than those relying solely on huisarts referrals and word-of-mouth. The Centrum, Jordaan, De Pijp, and Oud-Zuid districts generate 62% of all private healthcare searches in the city.

Monthly Organic Patient Visits

4,200 visitsvisits/mo

New Patient Appointments from SEO

42/moappointments

Local Pack Visibility

38 keywordskeywords ranked

WHAT WE FIND FIRST

The 3 places Amsterdam healthcare brands leave revenue on the table

Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.

01 · YOUR APPOINTMENT

Your appointment calendar has gaps despite being a respected, experienced practice in Amsterdam

Patients searching for your specialty in your neighbourhood cannot find you — competing practices with weaker credentials but stronger local SEO are capturing those searches instead

02 · ALMOST ALL

Almost all new patients come from huisarts referrals — very few find you independently on Google

Your Google Business Profile is under-optimised and your website lacks neighbourhood-specific or specialty-focused content

03 · YOU APPEAR

You appear on health directories but your own website generates almost no new enquiries

Third-party directories dominate generic searches; your owned website needs specialty-specific and neighbourhood-level content

Don’t take our word for it.Here’s what we actually delivered.

Free Market Intelligence

Get your free SEO audit for Amsterdam healthcare businesses

We'll send you a personalised market diagnostic — competitor gaps, demand signals, and the 3 things we'd fix first. No sales pitch.

  • SEO benchmarks for Amsterdam healthcare businesses
  • Top 3 competitor gaps you can exploit immediately
  • Estimated revenue opportunity from fixing them
  • Delivered to your inbox in 48 hours

No sales call. No spam. Just your personalized report.

Get Your Free Report

Healthcare case study

RESULTS · 9 months

+287%
Organic Traffic
Local Pack Top 3
Ranking
32
New Patient Enquiries/Month
CLIENT STORY · HEALTHCARE × SEO · AMSTERDAM

Competing against international physio chains and multi-location practices for searches from De Pijp, Oud-Zuid, and Zuid residents — both Dutch and English speakers

Built 8 condition-specific and neighbourhood-specific landing pages targeting De Pijp, Oud-Zuid, and surrounding districts in both Dutch and English

Sarah M.

Clinic Director, De Pijp Fysiotherapie

Read the full case study →

BEFORE → AFTER

Monthly new patient enquiries from organic search · BEFORE

4

Monthly new patient enquiries from organic search · AFTER

32

You shouldn’t have to wonder what your agency is doing with your money.

Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.

HOW IT WORKS

From audit to measurable growth, step by step

Within 8–12 months, your Amsterdam practice appears in the local pack and top organic results for your specialty — consistently generating 22–48 new patient enquiries per month.

1

Amsterdam Healthcare SEO Audit

We audit your GBP, website, and citation profile against the top 5 competing practices in your neighbourhood and specialty.

2

Technical & Local Foundation

We fix technical issues — site speed, medical schema, mobile optimisation, citation consistency across Dutch and international databases.

3

Neighbourhood & Specialty Content Build

Neighbourhood-specific, specialty-focused content pages for the exact searches patients make in Amsterdam — bilingual where appropriate.

4

Authority & Citation Building

Dutch health directory citations, medical association listings, Amsterdam health publication mentions, and international patient directories.

5

Appointment Attribution & Refinement

Monthly reporting on rankings, organic traffic, and new patient enquiries — tracked via appointment system integration.

WHY OMAKAASE

The honest difference

We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.

OmakaaseWhat we hear from most agencies
ContractsMonth-to-month. Walk away any time.12-month minimum (standard)
Who's on your accountSenior strategist. Doesn't rotate.Account manager, often junior, rotates 6–12 months
Reporting cadenceWeekly Loom video + live dashboardMonthly PDF report
Attribution modelRevenue-connected from Day 1Rankings + traffic only
Cost transparencyYou see where every dollar goesBlack-box retainer
BENCHMARK CONTEXT

What this typically looks like for a Amsterdam healthcare brand

The median healthcare client after 6 months

See how your Amsterdam practice compares to the top-ranking practices in your specialty and neighbourhood.

Median result across 12 healthcare SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.

+127%
organic traffic
4.2×
lead quality score
90d
to first gains
CLIENT VOICES

The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.

PK

Priya K.

CMO · Fashion Retail, $11M revenue

I've run three agencies through their paces. This is the first one that attributes everything back to revenue. Rankings are vanity. Pipeline is the point.

DL

David L.

Founder · B2B Services, $8M revenue

They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.

MR

Mark R.

Director of Growth · E-commerce Brand

STRAIGHT ANSWERS

The questions founders actually ask us

Not the FAQ we wrote. The questions from real first calls.

How much does healthcare SEO cost for an Amsterdam practice?

Amsterdam healthcare SEO retainers typically run €1,950–€5,200/month depending on specialty competition and neighbourhood. Our packages start at €1,800/month. Bilingual (Dutch/English) campaigns add €300–€600/month.

Can I rank for both Dutch and English healthcare searches in Amsterdam?

Yes — and this is increasingly important. We build bilingual content strategies targeting both Dutch huisarts-adjacent searches and English-language patient queries. Amsterdam's expat population (15% of the city) drives significant English-language healthcare search volume.

How long before we see new patient appointments from SEO?

Most Amsterdam healthcare clients see their first incremental appointments within 60–75 days. Meaningful volume (15+ new appointments/month) takes 7–9 months.

Do you work with huisarts practices or primarily private specialists?

Both — the strategy differs significantly. Huisarts practices use SEO to build trust and patient reviews; private and specialist practices use SEO for direct patient acquisition. We specialise in the private and specialist segment.

How important are patient reviews for Amsterdam healthcare SEO?

Critical. Amsterdam practices in the local pack top 3 average 48 reviews with 4.7+ ratings. Dutch patients heavily weight Doktervisor and Google reviews in their decision-making.

FREE · NO COMMITMENT · 48HR TURNAROUND

Get your Amsterdam healthcare market diagnostic.

The 18 highest-converting healthcare search terms in Amsterdam by specialty, neighbourhood, and language
How top Amsterdam private practices rank above directory listings for specific patient searches
GBP optimisation checklist for Amsterdam medical practices — the 13 optimisations most clinics are missing
Neighbourhood-by-neighbourhood breakdown of private healthcare search demand (Centrum, Jordaan, De Pijp, Oud-Zuid, and beyond)

Get your free market diagnostic

Free · No commitment · 48hr turnaround · No spam