Built for Healthcare Brands That Have Outgrown Their Last SEO Agency.
Amsterdam's 450+ GPs, private clinics, and specialised practices compete for the same patient searches — the practices winning built local SEO authority before their neighbours did.
8 of our last 10 healthcare clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Amsterdam healthcare is a different game.
We’ve run SEO here. We know what it takes.
680,000 Amsterdammers search for a doctor or specialist every single month
Amsterdam's healthcare market is uniquely competitive: the city is bilingual (Dutch/English), attracts international expats, and has one of Europe's highest rates of digital health research. According to local health search data, 71% of Amsterdammers now use Google to find a healthcare provider before booking — up from 48% in 2021. Private practices and specialist clinics with strong local SEO fill appointment slots 38% faster than those relying solely on huisarts referrals and word-of-mouth. The Centrum, Jordaan, De Pijp, and Oud-Zuid districts generate 62% of all private healthcare searches in the city.
The 3 places Amsterdam healthcare brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 healthcare brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against international physio chains and multi-location practices for searches from De Pijp, Oud-Zuid, and Zuid residents — both Dutch and English speakers
Built 8 condition-specific and neighbourhood-specific landing pages targeting De Pijp, Oud-Zuid, and surrounding districts in both Dutch and English
— Sarah M.
Clinic Director, De Pijp Fysiotherapie
Read the full case study →BEFORE → AFTER
Monthly new patient enquiries from organic search · BEFORE
4
Monthly new patient enquiries from organic search · AFTER
32
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 8–12 months, your Amsterdam practice appears in the local pack and top organic results for your specialty — consistently generating 22–48 new patient enquiries per month.
Amsterdam Healthcare SEO Audit
We audit your GBP, website, and citation profile against the top 5 competing practices in your neighbourhood and specialty.
Technical & Local Foundation
We fix technical issues — site speed, medical schema, mobile optimisation, citation consistency across Dutch and international databases.
Neighbourhood & Specialty Content Build
Neighbourhood-specific, specialty-focused content pages for the exact searches patients make in Amsterdam — bilingual where appropriate.
Authority & Citation Building
Dutch health directory citations, medical association listings, Amsterdam health publication mentions, and international patient directories.
Appointment Attribution & Refinement
Monthly reporting on rankings, organic traffic, and new patient enquiries — tracked via appointment system integration.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Amsterdam healthcare brand
The median healthcare client after 6 months
See how your Amsterdam practice compares to the top-ranking practices in your specialty and neighbourhood.
Median result across 12 healthcare SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.”
Priya K.
CMO · Fashion Retail, $11M revenue
“I've run three agencies through their paces. This is the first one that attributes everything back to revenue. Rankings are vanity. Pipeline is the point.”
David L.
Founder · B2B Services, $8M revenue
“They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.”
Mark R.
Director of Growth · E-commerce Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does healthcare SEO cost for an Amsterdam practice?
Amsterdam healthcare SEO retainers typically run €1,950–€5,200/month depending on specialty competition and neighbourhood. Our packages start at €1,800/month. Bilingual (Dutch/English) campaigns add €300–€600/month.
Can I rank for both Dutch and English healthcare searches in Amsterdam?
Yes — and this is increasingly important. We build bilingual content strategies targeting both Dutch huisarts-adjacent searches and English-language patient queries. Amsterdam's expat population (15% of the city) drives significant English-language healthcare search volume.
How long before we see new patient appointments from SEO?
Most Amsterdam healthcare clients see their first incremental appointments within 60–75 days. Meaningful volume (15+ new appointments/month) takes 7–9 months.
Do you work with huisarts practices or primarily private specialists?
Both — the strategy differs significantly. Huisarts practices use SEO to build trust and patient reviews; private and specialist practices use SEO for direct patient acquisition. We specialise in the private and specialist segment.
How important are patient reviews for Amsterdam healthcare SEO?
Critical. Amsterdam practices in the local pack top 3 average 48 reviews with 4.7+ ratings. Dutch patients heavily weight Doktervisor and Google reviews in their decision-making.
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