Built for Ecommerce Brands That Have Outgrown Their Last SEO Agency.
900,000 residents plus 8 million annual international visitors search for products on Google before buying — the online stores winning built organic visibility before their competitors did.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Amsterdam ecommerce is a different game.
We’ve run SEO here. We know what it takes.
Amsterdam ecommerce stores lose €340k annually to invisible search rankings
Amsterdam's ecommerce market is intensely competitive and globally-minded. The city hosts major fulfillment hubs for Amazon, bol.com, and regional marketplaces, yet independent DTC (direct-to-consumer) brands and mid-market retailers struggle for visibility. Research shows 81% of Amsterdam residents and international visitors start product searches on Google, not Amazon or bol.com. Dutch-language ecommerce stores ranking in the top 3 for category keywords capture 47% more qualified traffic than those on page 2. For English-language stores targeting international buyers, Amsterdam's tech-savvy audience and multilingual reputation create a 6-12 month window to establish authority before global competitors catch the opportunity.
The 3 places Amsterdam ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against fast-fashion giants (H&M, Zara) on Google despite offering higher quality and ethical production; international visibility was almost zero
Built 12 category pages ('sustainable linen shirts', 'organic cotton dresses') with embedded review schema and buying-intent content targeting EU shoppers
— Iris K.
Founder, Conscious Threads Amsterdam
Read the full case study →BEFORE → AFTER
Monthly organic transactions · BEFORE
22
Monthly organic transactions · AFTER
68
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 8–12 months, your Amsterdam store ranks page 1 for 20–40 high-intent product keywords — consistently generating 80–180 organic transactions per month and reducing customer acquisition cost by 55–70%.
Amsterdam Ecommerce SEO Audit
We audit your product pages, category taxonomy, technical ecommerce foundations, and competitor positioning against top 5 Amsterdam and Dutch retailers.
Technical & Schema Foundation
We implement product schema, review schema, category pages, breadcrumb markup, and fix technical issues unique to ecommerce (duplicate product pages, canonicalisation, site speed).
Category & Buying-Intent Content
We build category hubs, buying guides, and comparison pages targeting the product types and customer intent your competitors ignore.
Review Authority & Link Building
We grow verified customer reviews, secure ecommerce industry links, and establish Amsterdam/Dutch retailer authority signals.
Conversion & Revenue Attribution
Monthly reporting on keyword rankings, organic revenue, AOV by traffic source, and product-level performance.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Amsterdam ecommerce brand
The median ecommerce client after 6 months
See exactly how your store compares to top-performing Amsterdam ecommerce retailers — and where you're losing revenue to competitors.
Median result across 12 ecommerce SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does ecommerce SEO cost for an Amsterdam online store?
Amsterdam ecommerce SEO retainers typically run €1,800–€4,200/month depending on product catalog size and competitive intensity. Our packages start at €1,400/month for stores with 50–200 products.
Can a small Amsterdam retailer compete with bol.com and Amazon on Google?
Yes — but only for specific keywords. You'll never rank for generic 'shoes' or 'clothes.' You rank for 'sustainable leather shoes Amsterdam,' 'vintage fashion Netherlands,' 'specialty electronics distributor EU.' That's where the high-intent, high-value customers search.
How long before we see organic revenue from ecommerce SEO?
First sales typically appear within 60–90 days. Meaningful monthly revenue (€8k–€25k) takes 6–9 months. Peak performance hits month 10–14.
Should we focus on Dutch language or English, or both?
It depends on your target market. Dutch-language stores win bol.com-adjacent searches faster. English stores targeting EU/international buyers take 2–3 months longer but access a larger market. We recommend bilingual architecture if you have inventory and fulfillment for both audiences.
What's the difference between ecommerce SEO and Google Shopping optimization?
SEO ranks your pages organically. Google Shopping displays product ads in a carousel or Shopping tab. They work together — strong organic authority improves Shopping feed performance. We optimise both simultaneously.
FREE · NO COMMITMENT · 48HR TURNAROUND
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