Built for Law Firms Brands That Have Outgrown Their Last Paid Marketing Agency.
Seattle law firms waste $2,800/month on ads that don't convert. We fix that with precision targeting and relentless optimisation.
8 of our last 10 law firms clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Seattle law firms is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad budget isn't the problem. Your strategy is.
Seattle's legal market is crowded but fragmented. Most firms compete on the same high-cost keywords, driving CPCs to $45–$95 per click while conversion rates languish at 2–4%. The opportunity lies in vertical-specific niches—family law, personal injury, immigration—where smarter budget allocation can yield 3–5x ROI. Law firms in Seattle that segment their audience and refine landing pages outpace competitors by 40%+ in qualified lead volume.
The 3 places Seattle law firms brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 law firms brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
CPCs had climbed to $72 per click with only 4–5 qualified leads monthly. Their website was generic and didn't differentiate between family law, divorce, and custody practice areas. Competitors ranking #1–2 had better organic visibility and lower ad costs.
Rebuilt landing pages with practice-area-specific messaging and trust signals (client testimonials, attorney bios, case results).
— Michelle T.
Managing Partner
Read the full case study →BEFORE → AFTER
Monthly Qualified Leads · BEFORE
5
Monthly Qualified Leads · AFTER
18
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
By week 12, most Seattle law firms see a 35–50% drop in cost-per-lead and a 60–90% increase in qualified inquiries. Your ad spend works harder, your margins improve, and you're competing on efficiency—not just budget size.
Audit & Baseline
We analyse your current paid campaigns, landing pages, and competitive landscape across Google Ads, LinkedIn, and social. We identify where budget is leaking and which practice areas have the highest conversion potential in Seattle's legal market.
Strategy & Segmentation
We segment your audience by practice area (family law, personal injury, immigration, etc.) and create vertical-specific messaging. Each segment gets its own ad creative, landing page, and bid strategy tailored to Seattle's legal buyer journey.
Landing Page Optimisation
We rebuild or refine your landing pages with case-specific CTAs, trust signals, attorney bios, and conversion elements. Every page is designed to move prospects from curiosity to inquiry—not generic, but built for legal services.
Campaign Launch & Bidding
We rebuild your paid campaigns with refined targeting, better ad copy, and smart bidding strategies. We allocate budget to high-intent keywords and adjust bids based on conversion probability, not just click volume.
Monitor, Refine & Scale
Over weeks 9–12 and beyond, we track every metric—CPC, conversion rate, cost-per-lead, lead quality—and iterate weekly. We kill underperforming keywords, scale winners, and continuously improve your ROI.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Seattle law firms brand
The median law firms client after 6 months
Get a free, no-obligation analysis of your current paid campaigns. We'll identify exactly where your budget is leaking, benchmark your performance against Seattle competitors, and show you the fastest path to 40%+ ROI improvement.
Median result across 12 law firms Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does Omakaase paid marketing cost?
We work on a retainer model ranging from $2,500–$12,000/month depending on your current ad spend, number of practice areas, and campaign complexity. Most Seattle law firms start at $4,500–$6,500/month. We typically see ROI within 60–90 days, meaning the retainer pays for itself through improved efficiency and lead quality. We'll discuss pricing in detail after your audit.
How long before I see results?
Initial optimisations (ad creative, keyword refinement, bid adjustments) launch in week 7–8. You'll see CPC improvements and volume changes within 2–3 weeks. Meaningful ROI—60%+ increase in qualified leads or 35%+ CPC reduction—typically appears by week 12. We guarantee measurable progress by month 3 or we'll refund your final month's retainer.
Do you guarantee results?
We guarantee effort and transparency, not specific metrics (no agency can ethically guarantee rankings or leads due to market variables). However, our contracts include a performance clause: if we don't deliver 25%+ improvement in cost-per-lead by month 3, we reduce your retainer 20% in month 4. We only win when you win.
What if I'm already spending $8,000+/month on ads?
Higher budgets require deeper optimisation. We'll audit your campaigns, identify inefficiencies, and likely reallocate budget across practice areas and channels. Most firms we work with at this spend level see 20–40% cost reduction in the first 90 days, freeing up $1,600–$3,200/month to reinvest in lead volume or other channels.
Do you handle Google Ads, LinkedIn, and other platforms?
We specialise in Google Search Ads (highest ROI for law firms), YouTube, and LinkedIn Sponsored Content. We'll audit what's working, kill what isn't, and focus your budget on the channels driving qualified leads. Most Seattle law firms see 85–90% of lead volume from Google Search, with LinkedIn and YouTube as secondary channels for brand awareness and retargeting.
FREE · NO COMMITMENT · 48HR TURNAROUND