Built for Ecommerce Brands That Have Outgrown Their Last Paid Marketing Agency.
58,000 Lyon businesses compete for the same shoppers. Most waste 40% of their ad budget on poor targeting and zero retargeting strategy.
8 of our last 10 ecommerce clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Lyon ecommerce is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad spend isn't working. Let's change that.
Lyon's ecommerce sector is dominated by biotech, chemicals, and food businesses pivoting to direct-to-consumer channels. Yet most lack the paid marketing sophistication to compete with national retailers. Average monthly spend sits at €2,600—enough to move the needle, if deployed correctly. The real opportunity: most Lyon ecommerce owners are underspending on Google Shopping and Meta retargeting, leaving revenue on the table every single day.
The 3 places Lyon ecommerce brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 ecommerce brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Google Shopping campaigns performed well, but Meta ads wasted budget on cold audiences. Cart abandonment hit 72%, with zero recovery strategy. Monthly ad spend of €2,200 yielded 1.8:1 ROAS—profitable but not scalable.
Rebuilt Google Shopping feed with custom labels by product margin and seasonality; shifted 35% of budget from broad to high-intent search terms.
— Sophie M.
Co-Founder, Ecommerce Operations
Read the full case study →BEFORE → AFTER
Monthly Paid Marketing Revenue · BEFORE
€3,960
Monthly Paid Marketing Revenue · AFTER
€8,860
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, your paid marketing delivers measurable revenue lift: ROAS increases 60–140%, cart recovery campaigns convert 25–40% of abandoned carts, and your monthly ad spend works 2.5–3.5x harder. You'll know exactly which campaigns, audiences, and creatives drive profit—and why.
Audit & Market Positioning
We map your current spend across Google Ads, Meta, and retargeting. We analyse your product feed, landing pages, and audience setup against Lyon-market benchmarks. This uncovers exactly where budget leaks and opportunity lives.
Strategy & Budget Reallocation
Based on audit findings, we design a 90-day paid marketing roadmap. We rebalance budget toward high-ROAS channels, build segmented audience tiers, and define creative testing cadence tailored to your product category (food, biotech, chemicals, etc.).
Campaign Build & Launch
We build or rebuild your Google Shopping feed, structure search campaigns by product intent, set up dynamic retargeting, and launch Meta campaigns with layered creative. All campaigns feed into a unified tracking dashboard.
Weekly Optimisation & Testing
Every week, we analyse performance, pause underperformers, scale winners, and test new audience segments and creative variants. You receive a weekly performance snapshot showing what's working and why.
Reporting & Strategic Review
At 90 days, we deliver a comprehensive performance report benchmarked against Lyon ecommerce standards. We recommend next-phase scaling strategies and share predictive models for 6–12 month growth.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Lyon ecommerce brand
The median ecommerce client after 6 months
A diagnostic checklist covering campaign structure, audience segmentation, creative testing, and retargeting—built for Lyon ecommerce businesses. Identify which fixes apply to your account and see your quick-win opportunities ranked by impact.
Median result across 12 ecommerce Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
“Finally, an agency that talks about margin, not clicks. They restructured our bids around profit contribution and our actual numbers improved within six weeks.”
Tom B.
Founder · E-commerce, $5M revenue
“Google Ads was our biggest cost centre. It's now our highest-margin acquisition channel. That shift took about four months and a complete rethink of how we attributed value.”
Lisa W.
CEO · Retail Brand, $9M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How quickly will I see results?
Most clients see measurable improvements (lower CPA, higher click-through rates) within 2–3 weeks. Meaningful ROAS lift typically shows at the 45–60 day mark. Cart recovery campaigns can generate revenue within the first week of launch. Full momentum and scaling readiness arrive around day 90.
What if my current Google Ads or Meta campaigns are already running?
We audit everything first. If campaigns are structured well but underperforming, we optimise. If they're structured poorly (broad keywords, untargeted audiences, stale creatives), we rebuild from scratch. Either way, we never pause profitable spend—we enhance and scale it.
Do you handle all platforms, or just Google and Meta?
We specialise in Google Ads (Search, Shopping, Display, Remarketing) and Meta (Facebook, Instagram). If LinkedIn or TikTok makes sense for your business model, we'll assess and recommend—but our core expertise is in high-intent, conversion-focused channels where ecommerce brands see the fastest ROI.
What's the minimum monthly budget to work with you?
Our retainer starts at €1,200/month for account management and optimisation. That typically requires €2,500–€3,500/month in ad spend to have sufficient volume and budget to test and scale. If your spend is lower, we recommend a shorter-term project engagement (€2,000–€3,000 flat fee) for campaign restructure and launch.
How do you measure success?
We measure ROAS, revenue per ad spend, cost per acquisition, conversion rate, and return on overall marketing investment. We also track leading indicators: click-through rates, cost per click, quality scores, and audience engagement. You'll see all of these in weekly reports, benchmarked against Lyon ecommerce industry averages.
FREE · NO COMMITMENT · 48HR TURNAROUND