PPC Agency London — Google Ads Management for UK Businesses
Omakaase manages Google Ads and Meta Ads for London businesses. No percentage of ad spend markup. Month-to-month. Direct access to your PPC specialist.
PPC advertising in London: the market reality
London is the most expensive paid search market in Europe, with CPCs in legal, finance, and insurance routinely exceeding £40 per click. Every pound of ad budget matters — and agencies that take a percentage of ad spend create a conflict of interest by incentivising higher spend rather than better performance.
The London PPC challenge
Most London businesses running Google Ads are overpaying by 30–50% due to poor account structure, broad match keyword usage, and inadequate negative keyword lists. Our London PPC accounts typically show significant waste reduction within 60 days of taking over management.
average CPC for competitive UK legal and finance terms
ad spend markup — your entire budget goes directly to Google or Meta
to measurable ROAS improvement on inherited accounts on average
What our London PPC service includes
Every campaign is tailored to your market and goals — but these are the core activities in every account.
Google Search Ads
High-intent keyword campaigns with tight match types, smart bidding, and ad copy that outperforms competitors on Quality Score.
Meta Ads (Facebook & Instagram)
Audience-first campaigns with creative testing, retargeting, and lookalike audiences built from your best customers.
Google Shopping Ads
Product feed optimisation, ROAS-focused bidding, and shopping campaign structure that converts browsers into buyers.
LinkedIn Ads
B2B-targeted campaigns by job title, company size, and industry — ideal for professional services and SaaS.
Remarketing campaigns
Bring back site visitors and past customers across the Google Display Network and Meta with high-converting re-engagement ads.
Landing page optimisation
PPC campaigns are only as good as their landing pages. We audit and improve conversion paths for every campaign we manage.
Why London businesses choose Omakaase for PPC
No ad spend markup
Your entire budget goes to the platform. We charge a flat fee — never a % of spend.
Month-to-month contracts
Cancel anytime with 30 days notice. No lock-in.
Weekly performance reports
Full ROAS, CPL, and spend visibility every week.
Conversion tracking setup
Proper attribution from click to customer — not just ad clicks.
Direct PPC specialist access
No account manager layers. Talk to the person managing your ads.
Multi-platform management
Google, Meta, LinkedIn, YouTube — one team, one strategy.
Industries we serve in London
Also serving markets near London:
Ready to get better ROAS in London?
Get a free PPC audit and tailored London strategy in 60 seconds. No sales call required. No ad spend markup. Ever.