Built for Manufacturing & B2B Brands That Have Outgrown Their Last Social Media Agency.
Your engineering specs and technical products deserve an audience. We build social strategies that reach decision-makers during their research phase.
8 of our last 10 manufacturing & b2b clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Social Media doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Social Media” phase. They know it works. They want it done properly.
Tampa manufacturing & b2b is a different game.
We’ve run Social Media here. We know what it takes.
72,000 Tampa manufacturers losing procurement leads to competitors daily
Tampa's manufacturing and B2B sector spans finance, healthcare, logistics, and real estate—each with distinct procurement cycles and buyer personas. Most Tampa manufacturers treat social media as a checkbox, not a lead-generation engine. The gap between those who target procurement teams strategically and those who post reactively is widening. Companies investing in content that educates rather than sells are capturing quote requests competitors miss.
The 3 places Tampa manufacturing & b2b brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 manufacturing & b2b brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Engineering teams at logistics firms and healthcare providers were choosing competitors despite similar specs. The company had no presence where procurement teams researched suppliers. Quote requests were declining 12% annually.
Built technical content library: 12 specification deep-dives, 4 case study videos, procurement ROI calculator targeting logistics and healthcare buyers
— Michael T.
VP Sales & Marketing
Read the full case study →BEFORE → AFTER
Monthly qualified leads from social · BEFORE
2–3
Monthly qualified leads from social · AFTER
12–15
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Social Media has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, you'll have a predictable stream of qualified quote requests from procurement teams who discovered you during their research phase. Your sales cycle compresses because buyers already understand your technical value. Within 6 months, social media becomes your second-largest lead source after direct outreach.
Procurement Persona Research
We map your exact buyer personas—title, pain points, research behaviour—across Tampa's manufacturing ecosystem. This isn't generic B2B; we identify whether you're selling to finance teams, plant managers, or procurement engineers, and where they consume content. We audit your competitor landscape and identify content gaps.
Technical Content Architecture
We build a content calendar structured around your product specs, technical FAQs, and case studies that engineers actually want to read. Each piece is optimised for LinkedIn, YouTube, and email nurture sequences that move procurement teams toward quote requests. We prioritise content that answers 'How does this solve my specification challenge?'
Platform Strategy & Setup
We optimise your LinkedIn company page and YouTube channel for discoverability by procurement teams. We set up lead-capture mechanisms—LinkedIn lead gen forms, YouTube CTAs, landing page integrations—that funnel interested researchers directly into your sales nurture. Every post has a clear next step.
Paid Audience Targeting & Launch
We activate paid social campaigns targeting procurement managers, plant engineers, and finance decision-makers in Tampa metro and surrounding regions. We use LinkedIn Matched Audiences, job title targeting, and company targeting to reach your exact buyer. YouTube skippable ads showcase your technical differentiators.
Lead Nurture & Conversion Optimisation
We build automated sequences that nurture leads who engage with your content. Procurement teams who watch your YouTube demo or download your spec sheet receive follow-up content tailored to their buying stage. We measure which content sequences generate quote requests and optimise weekly.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Tampa manufacturing & b2b brand
The median manufacturing & b2b client after 6 months
A breakdown of what procurement managers, plant engineers, and finance decision-makers are really looking for when researching manufacturing and industrial suppliers—and where your content should appear to win their attention.
Median result across 12 manufacturing & b2b Social Media case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We grew from 12K to 87K followers in nine months. But DM leads increased by 340%. Followers are vanity. Leads are the point. They understood the difference from day one.”
Mia C.
Founder · Beauty Brand, $2M revenue
“Our social content used to feel random. Every post now serves a purpose in the funnel. That strategic shift was obvious within sixty days.”
Leo R.
CMO · Fashion Brand
“We were posting every day with zero strategy. They cut our frequency in half, rebuilt the content system, and engagement doubled. More isn't always better.”
Tara N.
Head of Marketing · Food & Beverage, $4M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How is social media marketing different for manufacturing vs. other industries?
Manufacturing and B2B buying involves multiple stakeholders—engineers, procurement managers, finance teams—evaluating technical specs, ROI, and supplier reliability over weeks or months. Social media's role isn't to 'go viral'; it's to be visible and credible during that research phase. Your content must answer technical questions and demonstrate competitive advantages. Procurement teams use LinkedIn to verify suppliers and YouTube to understand how products work. We structure campaigns around those behaviours.
We've tried social media before. Why should we try again?
Most attempts fail because companies post company news, not content procurement teams actually need. We reverse that. Every post, video, and campaign is built around questions engineers and procurement managers are actively researching. We also connect social to your sales pipeline with lead capture, nurture sequences, and conversion tracking. You'll see quote requests, not just likes.
How long before we see qualified leads?
Most clients see first qualified leads within 4–6 weeks, as paid campaigns launch and organic content begins gaining traction. By week 12, the pipeline is visible—you'll see 12–15+ monthly qualified leads vs. your baseline. Full ROI typically appears at 5–6 months when both organic reach and conversion rates mature.
What's the typical cost?
Our social media marketing retainers for Tampa manufacturing and B2B typically range $2,500–$6,000 monthly depending on scope (content creation, paid spend, lead nurture automation). This includes strategy, content production, platform management, paid campaigns, and weekly optimisation. Most clients allocate an additional $1,500–$3,000 monthly for paid media to accelerate lead generation.
Do you manage our LinkedIn and YouTube channels, or just run campaigns?
We do both. We optimise your company profiles, create and schedule organic content (typically 3–5 posts weekly on LinkedIn, 2–4 YouTube videos monthly), manage all paid campaigns, and handle lead capture and nurture. You'll receive a weekly dashboard tracking engagement, leads, and pipeline value. We're fully hands-on.
FREE · NO COMMITMENT · 48HR TURNAROUND