Built for Law Firms Brands That Have Outgrown Their Last Paid Marketing Agency.
Leeds law firms lose £400+ monthly to wasted CPCs. We make every pound work harder.
8 of our last 10 law firms clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Leeds law firms is a different game.
We’ve run Paid Marketing here. We know what it takes.
Your ad spend should win cases, not drain margins.
Leeds's legal sector is densely competitive—48,000 SMBs mean your rivals are bidding aggressively on the same keywords. Most firms here spend £2,200/month on digital marketing but see low conversion rates because their landing pages aren't built for case enquiries, and their Google Ads lack proper audience targeting. The firms winning cases aren't the ones spending most; they're the ones converting best. That's the gap we close.
The 3 places Leeds law firms brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 law firms brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Spending £2,800/month on Google Ads but receiving only 8–12 case enquiries. Quality Score was 4/10; landing page was generic and not mobile-optimized. CPC had risen to £34 due to poor ad relevance.
Segmented campaigns by case type: uncontested divorce, contested custody, and mediation services.
— Sarah M.
Managing Director
Read the full case study →BEFORE → AFTER
Monthly Paid Lead Cost · BEFORE
£280 per qualified enquiry
Monthly Paid Lead Cost · AFTER
£112 per qualified enquiry
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
Within 90 days, most law firms see 35–50% reduction in cost-per-lead and 2–3× improvement in case enquiry volume from paid channels. Your ad spend becomes predictable and measurable—every pound tied to real client acquisitions.
Paid Marketing Audit
We review your current Google Ads, landing pages, and conversion setup. We benchmark your Quality Score, CPC, and conversion rate against Leeds legal sector averages. This reveals exactly where pounds are leaking.
Strategic Campaign Reframe
We restructure your campaigns by case type (family law, personal injury, employment, etc.), align keywords to enquiry intent, and create case-specific ad copy and landing pages. Every ad sends visitors to a page built to convert that case type.
Landing Page Optimization
We rebuild or redesign your landing pages for mobile-first case enquiries. Each includes social proof (testimonials, case results), trust signals (accreditations, years in practice), and a frictionless enquiry form optimized for conversion.
Conversion Tracking & Attribution
We install proper Google Analytics 4 and conversion tracking on all campaigns. You'll see which ads, keywords, and landing pages actually generate case enquiries—the metrics that matter to your bottom line.
Ongoing Optimization & Reporting
We monitor campaign performance weekly, pause underperforming keywords, scale winners, and refine bid strategies. Monthly reports show cost per lead, conversion rates, and case enquiries attributed to each campaign.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Leeds law firms brand
The median law firms client after 6 months
A quick-reference guide to the 12 critical elements separating high-converting legal ads from money-wasting ones. Download and use it to audit your current campaigns.
Median result across 12 law firms Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much do your retainers cost?
Our retainers typically range from £1,200–£4,200 per month depending on campaign complexity, current spend, and your goals. Most Leeds law firms fall in the £1,800–£3,000 range. We'll quote based on your specific audit findings and desired outcomes—no guesswork.
How long before we see results?
You'll see improvements in Quality Score and CPC within 2–4 weeks as we refine ad relevance and landing page experience. Meaningful lead volume increases typically show within 6–8 weeks as optimization compounds. Full results—35–50% CPL reduction—usually manifest by month 3.
What if our current Google Ads are already running?
That's actually ideal. We'll audit what's already live, preserve winning elements, and restructure campaigns for better performance. Most firms find we can improve results without stopping current campaigns—just reallocating and optimizing spend.
Do you handle landing pages, or just ads?
We handle both—and we treat them as one system. Ads drive traffic; landing pages convert it. Most law firms leak 70% of paid visitors because their landing pages aren't case-focused or mobile-optimized. We rebuild or optimize pages as part of every engagement.
How do you measure success?
We track cost-per-lead, landing page conversion rates, Quality Score, and—most importantly—actual case enquiries attributed to paid channels. Monthly reports show these metrics alongside your ad spend and ROI. You'll always know if campaigns are paying for themselves.
FREE · NO COMMITMENT · 48HR TURNAROUND