Built for Automotive Brands That Have Outgrown Their Last Paid Marketing Agency.
National dealer groups outspend you on search. We make your budget work harder with precision targeting and inventory-first campaigns.
8 of our last 10 automotive clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
San Francisco automotive is a different game.
We’ve run Paid Marketing here. We know what it takes.
San Francisco dealerships losing leads to smarter paid strategies.
San Francisco's automotive market is hyper-competitive: national chains dominate paid search, while local inventory visibility remains fragmented across platforms. SMBs here spend $7,200/month on digital marketing but rarely optimise for appointment booking or live stock display. The city's affluent, tech-savvy buyers expect seamless online experiences—yet most dealerships still rely on phone inquiries. Performance advertising in this market isn't about reach; it's about conversion efficiency and standing out in SoMa, the Financial District, and beyond.
The 3 places San Francisco automotive brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 automotive brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Despite spending $8,500/month on paid search and Facebook, the dealership generated only 12–15 confirmed appointments per month. Leads were scattered across phone inquiries, form submissions, and chat—impossible to track. National chains' ads dominated local searches. Inventory freshness in ads was a manual, error-prone process.
Rebuilt Google Ads and Performance Max campaigns around live inventory feeds, segmented by vehicle type, price range, and buyer intent.
— Marcus T.
General Manager
Read the full case study →BEFORE → AFTER
Monthly Paid Marketing ROI · BEFORE
2.1x
Monthly Paid Marketing ROI · AFTER
3.9x
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
After 90 days, your paid marketing operates as a predictable lead and appointment engine. Every dollar is tracked to showroom visits and sales. You're competing visibly against national dealer groups while spending a fraction of their budget—because your campaigns are smarter, your inventory is live, and your landing pages convert.
Audit & Competitor Mapping
We analyse your current paid spend, landing pages, and tracking setup. We map the top 12 local and national competitors bidding in San Francisco's automotive search space, identifying gaps in their strategies. This reveals where your budget can punch above its weight.
Inventory Integration & Feed Setup
Your vehicle inventory becomes the hero of your paid campaigns. We connect your dealership management system (or spreadsheet) to Google Shopping, Facebook Dynamic Ads, and custom audience feeds. Live stock updates ensure ads always show current vehicles—no dead links, no outdated listings.
Campaign Architecture Rebuild
We structure your Google Ads, Facebook, and YouTube campaigns around buyer intent and vehicle type, not just broad keywords. Each campaign is designed to funnel traffic to appointment booking—not generic landing pages. Audience segmentation targets SoMa tech workers, Financial District professionals, Mission District families differently.
Landing Page & CTA Optimisation
Generic landing pages kill conversions. We redesign or build dedicated pages for inventory categories, price points, and buyer personas—all optimised for mobile (critical in SF). Clear, frictionless appointment booking replaces 'Call Now' CTAs. A/B tests begin immediately.
Attribution, Reporting & Continuous Optimisation
We set up unified conversion tracking and monthly dashboards showing cost per appointment, ROAS, and path-to-sale. Bi-weekly optimisations adjust bids, audiences, and creative based on data. You see exactly which campaigns drive test drives and revenue.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a San Francisco automotive brand
The median automotive client after 6 months
Get the exact framework we use to help dealerships in SF outrank national chains and convert leads into test drives—without outspending them.
Median result across 12 automotive Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
“They rebuilt our entire campaign architecture from scratch. The old setup was wasting about a third of our spend on audiences that hadn't converted in two years.”
Rachel N.
CMO · B2B Tech
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much will this cost, and what's included?
Full managed paid marketing services for automotive dealerships in San Francisco range from $4,500–$15,000/month depending on scale, inventory size, and number of active campaigns. This includes campaign strategy and setup, daily bid management, creative optimisation, landing page design/testing, and full attribution reporting. We recommend a 90-day commitment to see meaningful results.
How long before we see results?
You'll see initial data (traffic, cost per click) within the first 2–3 weeks. Meaningful conversion and appointment data takes 6–8 weeks because automotive sales cycles are longer. Most clients see 40–80% ROI improvement by month three. After 90 days, you'll have confident attribution and a clear picture of what's working.
What if we already have someone managing our Google Ads?
We often audit existing campaigns and find significant waste—wrong keywords, poor audience segmentation, untracked conversions, or landing pages killing conversions. Many dealerships improve 30–50% just by fixing these without increasing spend. We can audit your current setup for free; if there's potential, we'll show you exactly where and how to capture it.
Can you help if our inventory changes weekly?
Yes. That's exactly why we integrate your inventory feed directly to our ad platforms. Every day, your live stock syncs automatically—no manual uploads, no delays. If a vehicle sells, it stops appearing in ads within hours. This keeps your campaigns fresh and eliminates the frustration of ads pointing to sold cars.
Do we need a new website or landing pages?
Not necessarily. If your current site converts well and has appointment booking, we optimise what exists. Most dealerships benefit from 2–3 dedicated landing pages (by vehicle type or buyer intent), which we design and test for you. We'll recommend rebuilds only if your site is genuinely holding back performance.
FREE · NO COMMITMENT · 48HR TURNAROUND
Get your San Francisco automotive market diagnostic.
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