Built for Retail & Consumer Goods Brands That Have Outgrown Their Last Web Design Agency.
NYC retail is ruthlessly competitive. We build fast, conversion-optimised storefronts that recover lost sales and rank above marketplace giants in local search.
8 of our last 10 retail & consumer goods clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
New York retail & consumer goods is a different game.
We’ve run Web Design here. We know what it takes.
70% of New York shoppers abandon carts on slow retail sites
New York's retail market spans 230,000 SMBs fighting for shelf space both physical and digital. Fashion, consumer goods, and specialty retail brands face existential pressure from Amazon and marketplace platforms. A poorly performing website in this environment isn't a missed opportunity—it's a $50,000+/year revenue drain. Brands with mobile-optimised, Google Shopping-integrated sites see 2–3x better conversion rates than competitors still running template sites from 2019.
The 3 places New York retail & consumer goods brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 retail & consumer goods brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
72% cart abandonment rate and zero Google Shopping visibility despite $8K/month ad spend
Rebuilt checkout to 3-step mobile flow with Apple Pay integration
— Sophie L.
Founder
Read the full case study →BEFORE → AFTER
Monthly Online Revenue · BEFORE
$38K
Monthly Online Revenue · AFTER
$71K
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
New York retailers on our platform recover an average of $14,000/month in previously lost cart revenue within 90 days of launch while growing organic search visibility by 35%.
Retail Site Audit & Competitor Map
We audit your current store performance against top NYC retail competitors across fashion, consumer goods, and specialty verticals. We map every conversion leak from Google Shopping click to checkout completion.
Conversion Architecture & UX Design
We design a mobile-first shopping experience built around how New York consumers browse and buy—quick filters, trust signals at checkout, and one-click reorder flows. Every page layout is validated against conversion data.
Build with Google Shopping Integration
We develop your storefront with Google Merchant Center feed integration, structured product data, and performance-optimised image delivery via CDN. NYC shoppers get sub-2-second load times on every device.
Cart Recovery & Email Automation Launch
We deploy Klaviyo or equivalent cart abandonment flows, post-purchase upsell sequences, and exit-intent overlays calibrated to NYC retail buyer behaviour.
Ongoing Conversion Rate Optimisation
Monthly CRO sprints test product page layouts, checkout variants, and promotional landing pages. You get a live dashboard tracking revenue per visitor, cart rate, and Google Shopping ROAS.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a New York retail & consumer goods brand
The median retail & consumer goods client after 6 months
We analyse your store against top NYC retail competitors and show you exactly where cart revenue is leaking and why Google Shopping is underperforming.
Median result across 12 retail & consumer goods Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
“They pushed back on every one of my bad ideas and were right every time. The version they built looks nothing like my original brief — and it's infinitely better.”
Fiona R.
CEO · Healthcare Services
“Page load went from 4.8 seconds to under 1.2. The SEO impact was visible within weeks. Speed isn't just a UX issue — it's a revenue issue. They understood that.”
Mike A.
CTO · E-commerce, $6M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long does a full retail website redesign take for a New York store?
Most NYC retail projects complete in 6–9 weeks depending on product catalogue size. Stores with 200+ SKUs may take 10–12 weeks to ensure full Google Shopping feed integration and Schema markup for every product.
Do you integrate with Shopify, WooCommerce, or custom platforms?
Yes. We work across Shopify, WooCommerce, BigCommerce, and custom builds. For most NYC retail clients, we recommend Shopify for its native Google Shopping integration and abandoned cart recovery tools.
Can you help us compete with Amazon in Google search?
Yes—but through a different strategy. We focus on long-tail product and category pages where Amazon does not dominate, optimise Google Shopping feeds for maximum ROAS, and build brand authority signals that marketplace listings lack.
What does cart abandonment recovery actually involve?
We implement a three-email sequence (1 hour, 24 hours, 72 hours post-abandonment) with personalised product images, a time-limited discount, and a direct link back to the exact cart. NYC retail averages 15–25% cart recovery with a well-tuned sequence.
Is mobile optimisation really that important for New York retail?
Critical. 71% of NYC retail Google searches happen on mobile, yet most stores convert mobile visitors at half the rate of desktop. Our mobile-first builds consistently double mobile conversion rates within 60 days.
FREE · NO COMMITMENT · 48HR TURNAROUND