Built for Retail & Consumer Goods Brands That Have Outgrown Their Last SEO Agency.
You're competing for attention in a crowded marketplace. SEO gets your products found—and your customers to checkout.
8 of our last 10 retail & consumer goods clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Austin retail & consumer goods is a different game.
We’ve run SEO here. We know what it takes.
Austin retail businesses lose 70% of online sales to invisibility
Austin's retail & consumer goods sector is caught between explosive tech growth and marketplace dominance. Google Shopping and organic search are where local customers discover products, yet most Austin retailers haven't optimized for product visibility. With ~58,000 SMBs in the metro and avg monthly digital spends of $4,500, there's fierce competition for search real estate. The businesses winning are those ranking for high-intent, product-specific keywords—before Amazon, Etsy, and major retailers claim the top positions.
The 3 places Austin retail & consumer goods brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 retail & consumer goods brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Products ranked on page 4–5 for branded and category searches. Google Shopping feed was incomplete and poorly formatted. The client was losing sales to better-optimized competitors and marketplace sellers.
Rebuilt product feed with complete titles, descriptions, high-quality images, and accurate category tagging; implemented Google Merchant Center optimization
— Sarah M.
Founder & CEO
Read the full case study →BEFORE → AFTER
Monthly Organic Revenue · BEFORE
$3,200
Monthly Organic Revenue · AFTER
$21,700
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
After 6 months, your products rank in the top 3 for high-intent keywords, Google Shopping feeds drive qualified traffic, and organic search becomes your most predictable, profitable revenue channel. You stop relying on paid ads and marketplace visibility—and start owning your customer discovery.
Competitive SEO Audit
We analyze your current rankings, on-page optimization, technical health, and backlink profile against Austin-based competitors. We also audit your Google Shopping feed and product schema implementation to identify quick wins.
Product & Content Strategy
We research high-intent, product-specific keywords your customers are searching—from 'best [product] in Austin' to category-level searches. We map content gaps and prioritize product pages and category pages for maximum conversion potential.
Technical & On-Page Implementation
We optimize your product pages with schema markup, improve site speed, fix crawl issues, and restructure your information architecture for both search engines and user experience. We also refine your Google Shopping feed for maximum visibility.
Authority & Link-Building Campaign
We secure high-quality backlinks from Austin business directories, local industry publications, and relevant commerce blogs. Each link strengthens your domain authority and signals trust to Google.
Ongoing Monitoring & Optimization
We track rankings, traffic, conversions, and user behavior monthly. We adjust content, keywords, and technical elements based on real performance data. Your SEO compounds—every month stronger than the last.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Austin retail & consumer goods brand
The median retail & consumer goods client after 6 months
A step-by-step guide to the 7 highest-impact SEO changes Austin retailers are using right now to rank higher, recover lost sales, and compete with marketplaces. No fluff—just actionable tactics you can implement this week.
Median result across 12 retail & consumer goods SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“We'd tried two SEO agencies before. Both gave us dashboards and monthly reports with no movement. Omakaase told us what was actually broken in week one and fixed it. Six months in, we're on page one for every term that matters.”
Sarah M.
Head of Marketing · NYC Retail Brand, $4M revenue
“By month three, our main product keyword hit Page 1. By month six, we cut Google Ads spend by 40% because organic was finally doing its job. That's the real test.”
James T.
Founder · Apparel Brand, New York
“The weekly Loom is something no one else offered. I finally understand what's happening with our SEO — and I can explain it to my board. That matters more than I expected.”
Priya K.
CMO · Fashion Retail, $11M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see traffic and sales from SEO?
Most clients see meaningful traffic (50%+ increase) within 3–4 months and measurable revenue impact by month 5–6. Quick wins—like optimized product feeds and technical fixes—can drive traffic within 6–8 weeks. SEO is not instant, but it's predictable. We show you progress every month.
We're already spending $4,500/month on digital marketing. How much will SEO cost?
Our retainer for retail & consumer goods typically ranges from $2,500–$8,000/month, depending on scope (product feed optimization, content, technical work, link-building). Many clients reallocate part of their current PPC or social budget to SEO because the ROI compounds. Let's talk about your specific situation in a free audit call.
How do you handle Google Shopping when we're competing against Amazon and Wayfair?
Google Shopping is actually your strongest advantage. While Amazon dominates some categories, Google Shopping favors competitive pricing, accurate feeds, and fast shipping. We optimize your feed to win impressions, improve your product pages to win clicks, and streamline checkout to win conversions. You don't have to beat Amazon on brand—you beat them by showing up first for specific product searches.
What if our site has technical issues or poor structure?
That's common. We start with a full technical audit—crawl issues, site speed, mobile experience, schema markup, etc. Most of these can be fixed in 2–4 weeks. Once the foundation is solid, ranking and traffic improve dramatically. This is why we never start with content or links; we fix the house first.
How do you measure success? What metrics should we care about?
We track: organic traffic, keyword rankings (top 10, top 3, top 1), conversion rate, average order value, and most importantly—incremental revenue from organic search. You'll see a monthly dashboard. We don't claim wins unless traffic and/or revenue move.
FREE · NO COMMITMENT · 48HR TURNAROUND