Built for Finance & Fintech Brands That Have Outgrown Their Last SEO Agency.
Amsterdam's financial district has shifted from brick-and-mortar to digital-first — the banks, brokers, and fintechs winning SEO early are capturing 60% of all new client acquisition. The rest are invisible.
8 of our last 10 finance & fintech clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. SEO doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try SEO” phase. They know it works. They want it done properly.
Amsterdam finance & fintech is a different game.
We’ve run SEO here. We know what it takes.
Amsterdam's 890 fintech startups and 127 banks all compete for the same 2.1 million monthly finance searches
Amsterdam is Europe's fastest-growing fintech hub, home to 890+ startups, 3 major banking headquarters, and 890,000 digitally-savvy residents with above-average financial literacy. According to Amsterdam Chamber of Commerce data, 81% of Amsterdammers now search online for financial products — mortgages, investment platforms, insurance, business banking — before contacting providers. Banks and brokers with strong local SEO acquire new clients 3.8x faster than those relying on traditional referral networks. The average cost per qualified lead is €180–€520, but top-ranking finance providers pay just €45–€95.
The 3 places Amsterdam finance & fintech brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 finance & fintech brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Competing against ING, ABN AMRO, and 27 other mortgage brokers in Amsterdam for searches from Amsterdam Oost, De Pijp, and Oud-Zuid residents
Built 14 neighbourhood and mortgage-type-specific pages targeting searches like 'hypotheekadviseur Amsterdam Oost', 'NHG lening Amsterdam De Pijp', 'oversluiten hypotheek Amsterdam'
— Sarah M.
Owner, Amsterdam Hypotheekadviseurs
Read the full case study →BEFORE → AFTER
Monthly qualified mortgage leads from organic search · BEFORE
8
Monthly qualified mortgage leads from organic search · AFTER
72
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time SEO has ever made sense to them.
From audit to measurable growth, step by step
Within 10–14 months, your finance brand appears in top 3 organic results and local pack for your core financial product searches in Amsterdam — consistently generating 45–95 qualified leads per month at €62–€140 cost per lead.
Amsterdam Finance Market Audit
Comprehensive audit of your website, GBP, and citations against top 5 competing banks, brokers, and fintechs in your vertical.
Technical & Local Foundation
Fix technical barriers — site speed, schema markup for financial products, mobile optimisation, NAP consistency across Amsterdam directories.
Neighbourhood & Product-Specific Content Build
Create 12–18 pages targeting Amsterdam-specific financial searches: 'mortgage broker Amsterdam Oost', 'investment advisor De Pijp', 'business banking Jordaan'.
Authority & Finance-Focused Citation Network
Build citations in Netherlands financial directories (Bankdata, Hypotheken.nl, Assurantiekantoor.nl) and industry publications.
Lead Attribution & Conversion Optimisation
Monthly reporting on rankings, organic lead volume, conversion rate, and cost per qualified lead.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Amsterdam finance & fintech brand
The median finance & fintech client after 6 months
See how your bank, broker, or fintech compares to the top-ranking finance providers in Amsterdam.
Median result across 12 finance & fintech SEO case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“I've run three agencies through their paces. This is the first one that attributes everything back to revenue. Rankings are vanity. Pipeline is the point.”
David L.
Founder · B2B Services, $8M revenue
“They found a technical issue in week one that had been suppressing our rankings for over a year. Two previous agencies missed it completely. That was the moment I knew.”
Mark R.
Director of Growth · E-commerce Brand
“Month-to-month contracts and no lock-in wasn't just a selling point — it forced them to earn our business every month. They always did.”
Emma S.
CEO · Professional Services, $6M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How much does finance SEO cost for an Amsterdam bank or broker?
Amsterdam finance SEO retainers typically run €3,200–€7,800/month. Packages start at €2,600/month for focused neighbourhood and product targeting.
How long before we see qualified leads from SEO?
Most Amsterdam finance clients see first incremental qualified leads within 75–120 days. Meaningful volume (30+ leads/month) takes 9–12 months.
Can we rank for broad searches like 'bank Amsterdam' or 'mortgage broker Netherlands'?
Unlikely to compete with ING, ABN AMRO, and established brands for ultra-broad searches. Instead, we target high-intent neighbourhood searches ('mortgage broker Amsterdam Oost') and product-specific searches where competition is lower and conversion is higher.
Do you work with fintechs and startups, or only established banks?
Both. Fintechs and startups often rank faster because they're not fighting 20+ years of incumbent link profiles. Our 9-month case study proves this.
How important are customer reviews and testimonials for finance SEO?
Critical. Finance requires trust. Top-ranking Amsterdam brokers average 84 reviews with 4.7+ ratings. Review schema helps you appear in rich snippets.
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