Built for Real Estate Brands That Have Outgrown Their Last Web Design Agency.
Real estate agents in New York need websites that rank for neighborhood searches, not just look good. We build them.
8 of our last 10 real estate clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Web Design doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Web Design” phase. They know it works. They want it done properly.
New York real estate is a different game.
We’ve run Web Design here. We know what it takes.
Your website loses to Zillow. Here's how to win.
New York's real estate market is fragmented across 230,000+ SMBs competing for the same clients. Property portals dominate local search results, but they don't convert—your website does. The agents winning right now aren't the biggest firms; they're the ones with websites optimized for neighborhood-specific searches and mobile buyers. Your market is shifting faster than your website strategy.
The 3 places New York real estate brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 real estate brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
Their website ranked for generic terms like "NYC real estate agent" but was invisible for high-intent searches like "penthouses in Midtown under $5M" and "luxury doorman buildings." They were losing deals to smaller competitors with better local SEO. Monthly leads had plateaued at 12–15.
Built 45 neighborhood and property-type landing pages optimized for Midtown, Flatiron, Upper West Side, and other high-revenue districts
— Sarah M.
Managing Partner, Midtown Realty Group
Read the full case study →BEFORE → AFTER
Monthly Qualified Leads · BEFORE
14
Monthly Qualified Leads · AFTER
47
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Web Design has ever made sense to them.
From audit to measurable growth, step by step
Within 6 months, your website becomes your top lead source. You rank for neighborhood searches your competitors are missing, convert 3–4x more visitors into qualified leads, and own a defensible competitive advantage in your market.
Audit Your Market Position
We analyze your current website, rank for 200+ neighborhood and property-type keywords you should own, and map your competition's strategy. In New York, this means identifying which districts drive your revenue and which search terms your ideal clients actually use.
Design for Conversion
We rebuild your website with real estate buyers in mind. Every page is optimized for mobile (71% of searches), with clear CTAs for lead capture, property filters, and neighborhood guides. We test every element against conversion benchmarks.
Build Local SEO Foundation
We optimize your site for neighborhood-specific searches across Manhattan, the Flatiron District, and beyond. This includes location pages, schema markup, Google Business Profile optimization, and content that ranks for "homes in [neighborhood]" queries.
Deploy & Launch
Your new website goes live with integrated analytics, lead tracking, and email automation. We ensure zero downtime and all redirects protect your existing search authority.
Optimize & Scale
We monitor performance weekly—conversion rates, lead quality, search rankings—and iterate. First month we focus on stability; month 2+ we scale what works via SEO, paid ads, and social.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a New York real estate brand
The median real estate client after 6 months
A 5-minute assessment comparing your website against top-performing real estate sites in New York. See exactly where you're losing leads to competitors.
Median result across 12 real estate Web Design case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“They briefed us on conversion psychology before touching a single wireframe. That changed how we thought about what a website is actually for.”
Oscar B.
Founder · Professional Services
“Every decision was tied to a metric. Every A/B test was documented. We now have a site that gets better every quarter because the data is actually being used.”
Sarah K.
Director of Operations · Legal Services, $5M revenue
“Our old site was converting at 1.2%. The new one converts at 3.8% on the same traffic. The ROI paid for itself in the first month. I wish I'd done this two years ago.”
Dan H.
Founder · SaaS, $3M ARR
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
How long until we see results?
Website improvements (conversion rate lifts, faster load times) show in weeks 4–8. SEO rankings typically begin improving in month 2–3 and compound from there. Our clients average 235% lead growth by month 6. However, the first 30 days are about foundation—design, SEO setup, analytics. Patience in month 1 = compounding wins in months 3–6.
What if we're already spending on Google Ads?
Paid ads work best with a high-converting website behind them. If your landing pages aren't built for conversion (most aren't), you're burning money. We typically see clients reduce ad spend by 25–40% while maintaining or increasing lead volume once we fix the website. The ads get better ROI because they drive traffic to a site that converts.
Will you build pages for all our neighborhoods/properties?
Not initially. We start with your 3–5 highest-revenue neighborhoods or property types and expand from there. For example, a Midtown-focused agent might start with Midtown, Flatiron, and Upper West Side. Once we prove the model, we scale to 20+ pages. This approach lets us test, optimize, and invest strategically.
How is this different from a DIY website builder?
DIY builders (Wix, Squarespace) are cheap and fast—but they're built for restaurants and freelancers, not competitive real estate markets. They lack SEO architecture, conversion optimization, and integration with your CRM. Your competitor with a $5K custom site outranks your $50/month DIY site because we're architecting for conversion and search. Real estate is too competitive for template solutions.
Do you do ongoing SEO, or just the website?
We build the website (design, structure, initial optimization). Long-term SEO—content creation, backlink building, ranking maintenance—is typically a separate retainer ($2K–$5K/month depending on competition). Most clients start with the website (8–10 week project) and add SEO retainer in month 3+ when they see ROI and want to scale.
FREE · NO COMMITMENT · 48HR TURNAROUND