Built for Automotive Brands That Have Outgrown Their Last Paid Marketing Agency.
Automotive paid advertising in Austin is won or lost on three things: Vehicle Ad setup, lead quality targeting, and conquest retargeting — most dealers are missing at least two.
8 of our last 10 automotive clients saw measurable organic growth within 6 months
We do our best work for one kind of client.
Not every brand is the right fit for how we work. Here’s how to tell if you are.
That’s your profile. Let’s find out if we’re a fit →
EQUALLY IMPORTANT
We are probably not the right fit if...
You need results in 30 days. Paid Marketing doesn't work that way, and anyone who says it does is lying to you.
You want to own the strategy internally and outsource only execution. We work as strategic partners, not vendors.
Your budget is under $2,000/month. We can't do our best work at that level.
The brands we work best with are past the “let’s try Paid Marketing” phase. They know it works. They want it done properly.
Austin automotive is a different game.
We’ve run Paid Marketing here. We know what it takes.
Austin dealerships without Google Vehicle Ads miss 49% of in-market buyer intent searches every month
Austin\'s automotive market is intensely competitive, with dealerships and private sellers competing for the same in-market buyer intent across Google, Meta, and automotive classifieds. Google Vehicle Ads — which surface specific vehicles directly in Search results — are the highest-converting automotive paid format available, yet the majority of Austin dealers lack the Merchant Centre vehicle feed setup required to run them. Meanwhile, Meta automotive campaigns in Austin frequently optimise for lead volume over lead quality, delivering inquiries from people 6–12 months from purchase intent. The dealerships and brands winning Austin paid media run Vehicle Ads, quality-filtered lead forms, and conquest retargeting campaigns targeting buyers who visited competitor inventory pages but didn\'t purchase.
The 3 places Austin automotive brands leave revenue on the table
Every engagement starts with a structured audit. These patterns show up in 9 out of 10 automotive brands we assess — regardless of size or previous agency history.
Don’t take our word for it.Here’s what we actually delivered.
No Google Vehicle Ads; Meta generating high lead volume but $358 cost per sale-ready lead; competitors winning conquest buyers
Built Merchant Centre vehicle feed and launched Google Vehicle Ads for full inventory
— David H.
Dealer Principal
Read the full case study →BEFORE → AFTER
Monthly Qualified Auto Leads · BEFORE
26
Monthly Qualified Auto Leads · AFTER
77
You shouldn’t have to wonder what your agency is doing with your money.
Every Friday, you get a Loom from your strategist. Not a report — a walkthrough. What changed, what we’re doing about it, what to expect next week. Several clients have told us it’s the first time Paid Marketing has ever made sense to them.
From audit to measurable growth, step by step
Austin automotive clients typically see Vehicle Ads live within 2 weeks and lead quality scores improve 40–60% within 60 days as quality filtering removes casual browser traffic from Meta campaigns.
Vehicle Feed & Account Audit
Audit current paid campaigns, assess Merchant Centre vehicle feed status, and identify Vehicle Ad setup gaps for the Austin market.
Vehicle Ads Setup & Feed Integration
Build or fix Google Merchant Centre vehicle feed; launch Google Vehicle Ads campaigns targeting Austin in-market buyer searches by make, model, and price range.
Lead Quality Filtering
Restructure Meta campaigns with lead quality signals — financing intent, trade-in questions, and specific model interest — to filter casual browsers from buyer-intent leads in Austin.
Conquest Retargeting
Build conquest audiences targeting Austin in-market auto buyers who visited competitor sites; serve comparison and offer-led ads across Google Display and Meta.
Ongoing Inventory Sync & Optimisation
Monthly vehicle feed updates, bid adjustments by model sell-through rate, and seasonal campaign overlays for Austin automotive market calendar.
The honest difference
We’re not going to call other agencies bad. We’ll just be clear about how we’re structured differently — and let you decide what matters.
| Omakaase | What we hear from most agencies | |
|---|---|---|
| Contracts | ✓ Month-to-month. Walk away any time. | 12-month minimum (standard) |
| Who's on your account | ✓ Senior strategist. Doesn't rotate. | Account manager, often junior, rotates 6–12 months |
| Reporting cadence | ✓ Weekly Loom video + live dashboard | Monthly PDF report |
| Attribution model | ✓ Revenue-connected from Day 1 | Rankings + traffic only |
| Cost transparency | ✓ You see where every dollar goes | Black-box retainer |
What this typically looks like for a Austin automotive brand
The median automotive client after 6 months
We\'ll audit your Google Vehicle Ads setup, Meta lead quality, and conquest strategy — and show you exactly what buyer intent you\'re missing in the Austin auto market.
Median result across 12 automotive Paid Marketing case studies. Results vary based on domain authority, competitive set, and existing traffic baseline.
“The attribution model they built showed us that 40% of our paid conversions had an organic first-touch. We restructured the whole channel mix based on that one insight.”
Chris M.
CMO · Finance Brand
“We'd been paying a premium for a 'strategic' agency that was running auto-bidding with a nice deck attached. The comparison when we switched was embarrassing.”
Nina P.
Head of Growth · SaaS Company, $7M ARR
“We were spending $45K/month on Google Ads with a 1.8x ROAS. Within 90 days, same budget, 3.4x. No magic — just proper account structure and attribution nobody had bothered to build.”
Alex C.
VP Marketing · DTC Brand, $12M revenue
The questions founders actually ask us
Not the FAQ we wrote. The questions from real first calls.
What are Google Vehicle Ads and why does our Austin dealership need them?
Google Vehicle Ads appear directly in Search results with your inventory photo, price, and model — targeting buyers actively searching for specific makes and models in Austin. Dealerships with Vehicle Ads running get 35% more in-market clicks than those running text ads only.
How do you improve lead quality from Meta automotive campaigns?
We redesign lead forms to include qualifying questions (budget range, timeline to purchase, financing needs, trade-in) that filter casual enquiries from serious buyers. We also adjust Meta\'s optimisation target from \'lead volume\' to \'qualified lead\' using CRM feedback loops.
Can we retarget people who visited competitor dealership websites in Austin?
Yes — using Google\'s in-market auto buyer segments and Meta\'s broad category targeting, we build conquest audiences of Austin buyers who are actively in-market and have engaged with competitor inventory pages. This typically delivers 12–18% of total monthly qualified leads.
How often do you update the vehicle feed for Vehicle Ads?
We sync your inventory feed daily to ensure Vehicle Ads reflect current stock — avoiding wasted clicks on sold vehicles and ensuring new arrivals appear in search results within 24 hours of arrival.
What paid ad budget do we need for a Austin automotive campaign?
We recommend minimum $4,500/mo for automotive campaigns in Austin to run Google Search + Vehicle Ads + Meta simultaneously. Below that, it\'s difficult to generate enough lead volume for meaningful optimisation.
FREE · NO COMMITMENT · 48HR TURNAROUND